National Lampoon Forms Drunk University Network
National Lampoon, Inc. (AMEX:NLN), the most widely recognized brand in comedy, today announced the formation of its Drunk University Network. The Drunk University Network has been formed as a sister network to the rapidly growing National Lampoon Humor Network and follows the acquisition by National Lampoon of DrunkUniversity.com.
The Drunk University Network will provide advertisers with a highly targeted means of reaching the much sought after college demographic. The formation of the Drunk University Network will also ensure the National Lampoon Humor Network retains its core focus on smart comedy.
The Drunk University Network will consist of a number of college focused community sites. The network will launch with 15 partner sites and will add additional sites in the coming months. Initial partners include CollegeHangover.com, CollegeStories.com, NingaDude.com and DrunkUniversity.com.
“The formation of The Drunk University Network gives National Lampoon another way to connect with its core college audience,” said National Lampoon Chief Executive Officer Daniel Laikin. “As a partner to the National Lampoon Humor Network, the Drunk Network will give National Lampoon a more targeted online distribution platform while also creating another Lampoon seedbed through which we can discover up-and-coming comedic talent.”
About National Lampoon
National Lampoon, Inc. (AMEX:NLN) has been a dominant force in the US comedy world for almost 30 years and is currently active in a broad array of media and entertainment segments, including feature films, television programming, online and interactive entertainment, home video, audio CDs and book publishing. The Company also owns interests in all major National Lampoon properties, including National Lampoon’s Animal House, the National Lampoon Vacation series and National Lampoon’s Van Wilder. National Lampoon reaches nearly one in four of all 18 to 24 year old college students in America today. The Company has three core operating divisions: Entertainment Division, College Marketing Division, and a distribution arm National Lampoon Networks, providing content traditionally through its College TV network and across new media through digital platforms including the broadband channel TogaTV.com, the National Lampoon Video Network which includes channels on AOL, Veoh, Joost, Handheld Entertainment, GoFish, Lycos, BiggyTV and YouTube and the National Lampoon Humor Network – the most trafficked humor sites on the web – along with multiple other outlets housed on its online comedy website www.nationallampoon.com.