Baidu and Rock Music Announce Streaming Music Partnership
Posted on: Wednesday, 4 July 2007, 12:14 CDT
Baidu.com, the leading Chinese language internet search provider, and Chinese language record label Rock Music Group have established a partnership to provide an advertising-supported online music streaming service.
According to the agreement, a selection of Chinese language music from RMG's repertoire will be made legally available for streaming at no charge to all users of Baidu.
Internet advertising will be displayed while users listen to music licensed under the agreement. The two companies will share revenue generated from the advertising and will continue to work together to explore new opportunities in advertising-supported online music distribution.
"This partnership with RMG, the world's leading Chinese language record label, reflects growing industry recognition of the advertising-supported free music streaming model," said Robin Li, Baidu's chairman and CEO. "Advertising-supported music provides more listening options for internet users and gives online advertisers a powerful marketing platform."
Source: Datamonitor
Related Articles
- New Sony Blu-ray Player Integrates Streaming Internet Video for Ultimate Home Entertainment Experience
- Thomson Reuters Adds 'Social Tags' and Spanish Language Support to Its OpenCalais Service
- 5Fad in Partnership With BrainMedia Enters the Chinese Mobile Streaming Service Market With an Off-Deck Music Offering
- ioWorld Media's Radioio.Com Streaming Internet Radio Service Now Available on Palm Treo Smartphones; ''Launches a New Era in Wireless Distribution of Internet Radio''
- eCollege.NExT Provides Enhanced Customization, Interoperability and Multiple Language Support
- Chinese PM Says Internet Management Conforms to International Practice
- PTC Doubles Language Support of Arbortext(R) Products With 5.2 Release
- GlobalEnglish Launches Turkish Language Support for Its Award-Winning Online English Training Service
- Hutchison Telecom HK and Onset Introduce METAmessage Language Support for BlackBerry in Hong Kong and Macau
- Fonix VoiceIn Automatic Speech Recognition is Now Multi-Channel With More Operating Systems and Italian Language Support
 |
 |
User Comments (0)
RSS Feeds