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2014-10-22 12:28:04

PR Newswire's Michael Pranikoff and Brett Simon discuss digital PR trends at the 2014 PR Daily World Conference NEW YORK, Oct. 22, 2014 /PRNewswire/ -- Almost 25 percent of people between the ages of 18 and 29 rely on social channels as the source of their news[1], making social mentions from key reporters or outlets an important form of earned media for modern PR. But given the mass quantity of information being shared online by the second, how is it possible to silence the noise...

2014-10-15 23:12:54

PR News' Writing Boot Camp to be held at the Hyatt Regency Chicago will teach PR professionals the essential writing skills for press releases, blog posts, social media campaigns, email pitches, and more. New York, NY (PRWEB) October 15, 2014 PR News has developed an intensive boot camp for PR professionals in the craft of effective PR writing. PR News’ Writing Boot Camp will be held at the Hyatt Regency in Chicago, Illinois on November 19, 2014. Attendees will get the how-to’s...

2014-10-14 23:10:33

The PR powerhouses finalize combination, announce Cision as the new company name and appoint executive team Chicago (PRWEB) October 14, 2014 Ushering in the future of public relations (PR), Cision and Vocus have officially joined forces, finalizing their combination. The integrated company, which will operate as Cision, brings two of the most successful PR and social software providers together. “PR has expanded, and traditional PR is just one part of our job. Our roles now include...

2014-10-14 16:25:07

After their PR Agency of the Year Award, New York based 5WPR Picks up more Prestigious Awards as Company Growth Spurs Success NEW YORK, Oct. 14, 2014 /PRNewswire/ -- Top-rated public relations firm 5WPR continues to enjoy an award winning year, after further success at the PR News' Agency Elite Awards 2014. The ceremony, held at the Grand Hyatt in New York City, saw them pick up awards in the 'Marketing to Women' and 'Marketing to Latinos' categories, and also receive honorable...

2014-10-09 12:26:09

MultiVu's Executive Producer Larry Cardarelli rallies PR pros to invest in visual storytelling at #PRSAICON 2014 WASHINGTON, Oct. 9, 2014 /PRNewswire/ -- In a 2013 survey about the use of multimedia in PR, 76% of respondents had planned to increase their visual storytelling efforts in 2014*. One year later, a follow up survey by PR Newswire and PR News shows that less than 5% of PR budgets are dedicated to producing visual content. This begs the question, why are PR pros still reluctant to...

2014-10-07 12:28:35

NEW YORK, Oct. 7, 2014 /PRNewswire/ -- As search engines and social platforms evolve to meet user demands for relevant, quality information, employing new PR tactics is crucial for keeping a brand top of mind. However, not all tactics reach the right audiences or produce valuable outcomes for every business. Therefore, it's just as important to test new platforms and approaches while learning to say "No" to those that don't generate results....

2014-10-02 23:03:06

Illustrated by world-renowned cartoonist Hugh MacLeod of Gapingvoid, Solis outlines a new future for PR and technology in original e-book Beltsville, MD (PRWEB) October 02, 2014 Vocus and Cision, leading global providers of cloud-based public relations (PR) software, today released “What If PR Stood for People and Relationships?,” a manifesto for building relationships in the digital era written by best-selling author and digital analyst Brian Solis and illustrated by Gapingvoid....

2014-10-02 12:28:09

PR Newswire set to reveal results of new multimedia in PR survey at the 2014 PRSA International Conference WASHINGTON, Oct. 2, 2014 /PRNewswire/ -- The explosion of viral videos grabbing headlines, dominating newsfeeds, and infiltrating daily conversations serve as proof that audiences personally prefer visual storytelling. But are PR pros delivering the visual stories that their audiences crave? PR Newswire lifts the curtain on this important trend in PR at the 2014 PRSA...

2014-10-01 23:08:28

Firm Also Expands Relationship with DDG Baltimore, Maryland (PRWEB) October 01, 2014 Weiss PR, Inc. – a Mid-Atlantic-based public relations firm which helps clients reach, engage, and influence the right audiences in order to achieve their communications and business goals – has added two new clients. Weiss PR has been named U.S. agency of record for New Zealand-based Wynyard Group, a market leader in risk management and crime fighting software used in investigations and intelligence...

2014-10-01 12:28:38

NEW YORK, Oct. 1, 2014 /PRNewswire/ -- With the concept of content marketing skyrocketing over the past several years, small businesses now have a greater opportunity to create informative content that helps to solidify their brand and spread their message. If done well, one such form of content - infographics - takes the best of text, multimedia and design to create a visual shorthand that tells a story that begs to be shared. However, even the best infographic won't get off the ground if...


Word of the Day
negawatt
  • A unit of saved energy.
Coined by Amory Lovins, chairman of the Rocky Mountain Institute as a contraction of negative watt on the model of similar compounds like megawatt.