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Last updated on April 16, 2014 at 6:17 EDT

Latest 72andSunny Stories

2013-01-28 20:21:22

NEW YORK, Jan. 28, 2013 /PRNewswire/ -- MDC Partners Inc. announced today that five of its partner agencies have been named to Advertising Age's prestigious annual ranking of the top agencies in advertising, with 72andSunny taking home the publication's top honor. In the special A-List report, MDC Partners agency 72andSunny is named Agency of the Year, agencies Anomaly and kbs+ are celebrated as two of only 10 "Standout Agencies," and TargetCast and Vitro are both named...

2012-04-26 02:26:35

LOS ANGELES, April 26, 2012 /PRNewswire/ -- 72andSunny announced today that they have sent newly named Partner, Bryan Rowles, to become Co-Creative Director alongside Carlo Cavalone to help run the team at 72andSunny Amsterdam. Rowles, one of the original creative hires at 72, is known in the European market for his work on Nike Next Level, Nike Running, Call of Duty, and Bugaboo. In his new location and role, Rowles joins Cavallone, in the oversight of all creative work and is...

2012-04-17 02:26:59

LOS ANGELES, April 17, 2012 /PRNewswire/ -- 72andSunny announced today that Frank Hahn has joined the agency as Creative Director. His most recent position was Executive Creative Director of W+K's Tokyo office. Previously to that he was ECD of W+K Shanghai where he led NIKE's Olympic efforts for the Shanghai Olympics. Throughout his career, he has been a creative leader on brands ranging from NIKE to Heineken and Coca-Cola. (Photo: http://photos.prnewswire.com/prnh/20120417/LA88753) Hahn...

2011-03-10 07:00:00

LOS ANGELES, March 10, 2011 /PRNewswire/ -- 72andSunny announced today that they are launching a school called 72U within the company's LA office. 72U is an intensive, one-of-a-kind learning experience designed to open people up to new ways of thinking, collaborating and tackling modern communication problems. (Photo: http://photos.prnewswire.com/prnh/20110310/LA61840) "72U is an extension of who we are," said 72andSunny Co-Founder, John Boiler. "The best creative thinkers are hybrids -...

2010-12-15 15:40:00

Agency Uniquely Blends Strategic Rigor, Creative Excellence and Digital Expertise for Top Global Clients NEW YORK, Dec. 15 /PRNewswire-FirstCall/ - MDC Partners (www.mdc-partners.com) announced today that they have acquired a majority interest in high-profile brand agency 72andSunny (www.72andsunny.com). Based in Los Angeles and Amsterdam, the full service agency conceives and executes fully integrated campaigns across all media for top global brands.  In addition to capabilities...

2010-04-12 05:00:00

LOS ANGELES, April 12 /PRNewswire/ -- 72andSunny launched its first consumer product company today, Nook Sleep Systems. (Photo: http://www.newscom.com/cgi-bin/prnh/20100412/LA84172) The endeavor is a product of the 72andSunny Venture Creativity division in which 72andSunny contributes creative capital in exchange for ownership positions in growth companies. Nook Sleep Systems(TM) is a revolutionary new patent-pending infant mattress and crib bedding system. In contrast to most crib...

2010-03-15 09:02:00

WESTLAKE VILLAGE, Calif., March 15 /PRNewswire/ -- California Sports Brand K-Swiss will step into a new era this Spring as it updates and solidifies its 'California cool' heritage with the launch of a new global brand. K-Swiss aims to communicate its California roots with a playful take on the joy on both performance and lifestyle with a campaign dubbed Have an Awesome Day. As the title suggests, each element of the interactive campaign will tell visual stories of idyllic days set in...

2010-03-03 15:29:00

LOS ANGELES, March 3 /PRNewswire/ -- 72andSunny, the Los Angeles-based creative company known for their innovative work with worldwide brands, announced the launch of a fully integrated marketing effort for the newest video game from 2K Sports, Major League Baseball 2K10 (www.2ksports.com/games/mlb2k10). 72andSunny has captured the drama of the Pitcher vs. Hitter duel, by creating a campaign that has the MLB 2K10 game offering a $1,000,000 performance bonus to the first player to pitch a...

2010-02-22 05:00:00

LOS ANGELES, Feb. 22 /PRNewswire/ -- 72andSunny announced today the acquisition of Unlock PR, a bicoastal full-service social media and public relations firm. Unlock PR, helmed by founder Kerry Fitzmaurice, will be called 72andSunny PR and Fitzmaurice will take the title of PR Director. (Photo: http://www.newscom.com/cgi-bin/prnh/20100222/LA58145) "Unpaid media continues to grow in influence. More and more, it's how impressions are formed, and transactions are driven. We've seen how...

2009-11-17 22:09:00

LOS ANGELES, Nov. 17 /PRNewswire/ -- 72andSunny (http://www.72andsunny.com/), the marketing partner for worldwide brands such as Nike, Carl's Jr., Hardee's, Discovery Channel, 2K Sports and Quiksilver, announced today that Kelly Schoeffel, PhD. has joined the company as strategy director and Matt Murphy as creative director. Schoeffel comes from Wieden+Kennedy, Portland, where she recently headed up the strategy team on Target. Working across all 72andSunny clients, including new...