Latest 72andSunny Stories

2014-06-10 08:25:11

LOS ANGELES, June 10, 2014 /PRNewswire/ -- 72andSunny announced today that Matt Murphy has been named Partner. As Partner, Murphy will continue his leadership on the company's Google business and will help lead 72andSunny's commitment to experimentation with art, technology, and entertainment. http://photos.prnewswire.com/prnvar/20140609/116303 Since joining 72andSunny in 2009, Murphy has been a driving force behind some of the company's most standout work, from introducing Kenny...

2011-03-10 07:00:00

LOS ANGELES, March 10, 2011 /PRNewswire/ -- 72andSunny announced today that they are launching a school called 72U within the company's LA office. 72U is an intensive, one-of-a-kind learning experience designed to open people up to new ways of thinking, collaborating and tackling modern communication problems. (Photo: http://photos.prnewswire.com/prnh/20110310/LA61840) "72U is an extension of who we are," said 72andSunny Co-Founder, John Boiler. "The best creative thinkers are hybrids -...

2010-12-15 15:40:00

Agency Uniquely Blends Strategic Rigor, Creative Excellence and Digital Expertise for Top Global Clients NEW YORK, Dec. 15 /PRNewswire-FirstCall/ - MDC Partners (www.mdc-partners.com) announced today that they have acquired a majority interest in high-profile brand agency 72andSunny (www.72andsunny.com). Based in Los Angeles and Amsterdam, the full service agency conceives and executes fully integrated campaigns across all media for top global brands.  In addition to capabilities...

2010-04-12 05:00:00

LOS ANGELES, April 12 /PRNewswire/ -- 72andSunny launched its first consumer product company today, Nook Sleep Systems. (Photo: http://www.newscom.com/cgi-bin/prnh/20100412/LA84172) The endeavor is a product of the 72andSunny Venture Creativity division in which 72andSunny contributes creative capital in exchange for ownership positions in growth companies. Nook Sleep Systems(TM) is a revolutionary new patent-pending infant mattress and crib bedding system. In contrast to most crib...

2010-03-15 09:02:00

WESTLAKE VILLAGE, Calif., March 15 /PRNewswire/ -- California Sports Brand K-Swiss will step into a new era this Spring as it updates and solidifies its 'California cool' heritage with the launch of a new global brand. K-Swiss aims to communicate its California roots with a playful take on the joy on both performance and lifestyle with a campaign dubbed Have an Awesome Day. As the title suggests, each element of the interactive campaign will tell visual stories of idyllic days set in...

2010-03-03 15:29:00

LOS ANGELES, March 3 /PRNewswire/ -- 72andSunny, the Los Angeles-based creative company known for their innovative work with worldwide brands, announced the launch of a fully integrated marketing effort for the newest video game from 2K Sports, Major League Baseball 2K10 (www.2ksports.com/games/mlb2k10). 72andSunny has captured the drama of the Pitcher vs. Hitter duel, by creating a campaign that has the MLB 2K10 game offering a $1,000,000 performance bonus to the first player to pitch a...

2010-02-22 05:00:00

LOS ANGELES, Feb. 22 /PRNewswire/ -- 72andSunny announced today the acquisition of Unlock PR, a bicoastal full-service social media and public relations firm. Unlock PR, helmed by founder Kerry Fitzmaurice, will be called 72andSunny PR and Fitzmaurice will take the title of PR Director. (Photo: http://www.newscom.com/cgi-bin/prnh/20100222/LA58145) "Unpaid media continues to grow in influence. More and more, it's how impressions are formed, and transactions are driven. We've seen how...

Word of the Day
  • A murmuring sound; a rushing or whistling sound, like that of the wind; a deep sigh.
  • A gentle breeze; a waft; a breath.
  • Any rumor that engages general attention.
  • A cant or whining mode of speaking, especially in preaching or praying; the chant or recitative characteristic of the old Presbyterians in Scotland.
  • To make a rushing, whistling, or sighing sound; emit a hollow murmur; murmur or sigh like the wind.
  • To breathe in or as in sleep.
  • To utter in a whining or monotonous tone.
According to the OED, from the 16th century, this word is 'almost exclusively Scots and northern dialect until adopted in general literary use in the 19th.'