A company’s product should sell itself not a half-hearted attempt to try to appeal to a younger demographic. Research In Motion, who makes the Blackberry line of smartphones, is trying the latter.

NTT Docomo and Research In Motion have announced plans to launch the 3G/HSDPA BlackBerry Bold smartphone in Japan in early 2009. According to Research In Motion (RIM), its BlackBerry Bold smartphone leverages NTT Docomo's high-speed 3G and HSDPA networks.

Rogers Wireless and Research In Motion have introduced the new BlackBerry Bold smartphone in Canada.