By jon wise THE Tenth Pride of Britain awards showed, in a celebrity- obsessed world, that it's the country's unsung heroes who really count. And presenter Carol Vorderman proved why she's worth more than Countdown could ever offer with her performance at the Daily Mirror event.

THE PODIUM Macca is way out in front in our guide to who's hot, triumphantly playing Tel Aviv 43 years after The Beatles were banned. Jamie Oliver said six out of 10 school kitchens should be closed, while Yves Rossy - dubbed Rocket Man - crossed the Channel using a home- made jetpack.

By Cathy Owen Daily Mirror Pride of Britain Awards ITV1, Wednesday, 8pm Tissues at the ready - it is time for the annual cryfest that is the Daily Mirror Pride of Britain Awards. It is that time of year again when the UK's biggest stars salute the nation's unsung heroes in a glittering ceremony.

The eighties advert has been remade with television presenters Kelly Brook and Carol Vorderman and comedian Harry Enfield.The original brainy scientists and their over-developed foreheads featured in a series of ads for the cookware and electrics giant between 1985 and 1989.The new version has Enfield and Brook playing the scientists, with Vorderman applying for a position with the company.However, former Countdown presenter Vorderman who in real life is a member of Mensa and has a degree in engineering finds she does not have the brains required to do the job.Enfield and Brook had their giant foreheads fitted in sittings that lasted five-and- half hours by the same prosthetics company responsible for the original ad.The ad will screen early next year.

THE "Tefal boffins" famous for their large heads are to return to UK screens with a new cast of well-known faces. The 1980s advert has been remade starring television presenters Kelly Brook and Carol Vorderman and comedian Harry Enfield.