Charging more for Cheerios and Lucky Charms and Yoplait yogurt helped General Mills report an 8 percent increase in its first-quarter profit on Wednesday. The foodmaker said more price increases might be on the way if ingredient and fuel prices keep rising.

By JOSHUA FREED MINNEAPOLIS - Charging more for Cheerios and Lucky Charms and Yoplait yogurt helped General Mills report an 8 percent increase in its first-quarter profit on Wednesday. The foodmaker said more price increases might be on the way if ingredient and fuel prices keep rising.

By Kevin Lamb Staff Writer If you're wondering why your kids are more hungry after surfing the Web than if they'd been playing outside, maybe it's because they've been: - Playing Lucky's Magic Adventure at Lucky Charms' site to "learn the powers of all eight charms" in the cereal.

By Tom Webb, Pioneer Press, St. Paul, Minn. Mar. 24--After a year of soggy sales, the Big G cereals from General Mills are finally starting to feel their oats.

Sep. 23--Yo, yogurt! General Mills reported a 38 percent rise in earnings Thursday, led by a big jump in Yoplait yogurt sales, and signs of recovery in a cereal line that now includes yogurt-flavored Cheerios.