NEW YORK, Sept.

AUSTIN, Texas, Dec. 16 /PRNewswire/ -- South by Southwest (SXSW) Film Conference and Festival announced today that the DreamWorks Pictures film "I Love You, Man" will be the 2009 Opening Night film.

FORGETTING SARAH MARSHALL (Cert 15, 106 mins, Universal Pictures UK, comedy/romance, also available to buy on DVD, pounds 19.99/Blu- ray pounds 24.99). Starring: Jason Segel, Kristen Bell, Russell Brand, Mila Kunis, Bill Hader, Jonah Hill, Paul Rudd.

By Catherine Garcia "Forgetting Sarah Marshall" is the latest release produced by Judd Apatow, the man who brought us "Knocked Up,""Superbad" and "The 40-Year-Old Virgin." Written by Jason Segal, who also stars as Peter Bretter, the movie is based on one of Segal's real-life breakups.

By John Beifuss Jason Segel, the star and writer of "Forgetting Sarah Marshall," has earned a lot of press in recent weeks for the supposed bravery of the opening moments in his new film, in which the actor lets it all hang out, so to speak, during a humiliating full-frontal nude breakup scene with fully clothed Kristen Bell, who plays his girlfriend.