REDMOND, Wash. and NEW YORK, Sept. 27 /PRNewswire/ -- Brands are jumping in to a new era of engaging and connecting with consumers.

Retailers across the country have begun taking orders for Kinect, Microsoft’s new controller-free add-on for its Xbox video game system.

REDMOND, Wash., May 25 /PRNewswire-FirstCall/ -- Microsoft Corp. today announced that Robbie Bach, president of the Entertainment and Devices (E&D) Division, will retire from the company this fall.

Steve Ballmer, Microsoft's chief executive, said Wednesday that the company is betting that the future of computing is in the Internet "cloud."

NEW YORK, May 13 /PRNewswire-FirstCall/ -- MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), today announced a broad-ranging, first-of-its-kind programming partnership with Microsoft Corp. for Electronic Entertainment Expo 2010 (E3 Expo 2010), the video game industry's leading trade show.