CAMBRIDGE, Mass., Dec.

NEW ORLEANS, Nov.

Waterfront Media, the largest private online health company, and Revolution Health Network, another leading online health information company, today announced that they have signed a definitive agreement to merge that will create a new powerhouse in the online health space.

By Smerd, Jeremy SALE, MERGER AHEAD? Revolution Health Group, the health information company that created a buzz among employers when it was launched by AOL founder Steve case, has hired an investment bank to help the company raise capital and explore strategic alternatives including a possible sale or merger, according to a source who has discussed such options with Revolution's advisor.

By Chase, James STEVE CASE, chairman and CEO of Revolution Health and co-founder of AOL, lamented pharma's hesitation to embrace interactive and inject a greater share of promotional budget into online initiatives.