Latest Ad Council Stories
Since campaign launch, percentage of parents of young children who have spoken with their doctor about autism has increased by over 60%, yet minority children continue to receive diagnosis at later ages NEW YORK, May 21, 2013 /PRNewswire/ -- Extending its award-winning "Learn the Signs" campaign, Autism Speaks - the world's leading autism science and advocacy organization - today joined the Ad Council, along with partner agencies BBDO New York and LatinWorks, to announce the launch...
New 'PSA Central' offers multimedia campaign content for 50 national campaigns that receive a cumulative $1.5 billion in donated time and space annually NEW YORK, May 20, 2013 /PRNewswire/ -- The Ad Council launched today a new version of their digital distribution platform, PSA Central, making it the first single source destination for all Ad Council PSAs. The platform provides easy access to broadcast-quality television spots in multiple HD and SD formats, as well as ads created...
Anti-Distracted Driving PSAs distributed during Global Youth Traffic Safety Month WASHINGTON, May 2, 2013 /PRNewswire/ -- As part of Global Youth Traffic Safety Month(TM), the U.S. Department of Transportation (DOT), Mazda Motorsports, the Ad Council and the National Organizations for Youth Safety (NOYS) announced the six high school and college winners of their second annual Project Yellow Light scholarship contest. "One Text or Call Could Wreck It All," was the theme of this year's...
PSAs featured on billboards and bus shelters in time for Global Youth Traffic Safety Month WASHINGTON, May 1, 2013 /PRNewswire-USNewswire/ -- At the beginning of the summer driving season--which is twice as deadly for teens--the nation's top highway safety agency is expanding its anti-texting campaign on billboards and bus shelters ("Stop the Texts. Stop the Wrecks."). (Photo: http://photos.prnewswire.com/prnh/20130501/DC05747) More than 1,000 billboards and bus shelters will...
Ad Council joins McCann, BAM! and KIDZ BOP to enlist action hero help in an effort to fight childhood obesity NEW YORK, April 11, 2013 /PRNewswire/ -- The Ad Council is joining forces with BAM! Body and Mind and KIDZ BOP to premiere The Greatest Action Movie Ever (G.A.M.E), a kid-targeted film offering fun ways to channel the inner action hero and take steps towards a more active and nutritionally-balanced lifestyle. Starring Ryan Ochoa of the hit Disney XD series Pair of Kings, the...
PSA Campaign Reminds Parents about the Importance of Brushing 2MIN2X per Day NEW YORK, April 3, 2013 /PRNewswire/ -- Laila Ali, athlete, health advocate and mom, has been announced as the new campaign spokesperson for the Kids' Healthy Mouths public service advertising (PSA) campaign. The campaign, developed by the Ad Council and a coalition of more than 35 leading dental organizations (The Partnership for Healthy Mouths, Healthy Lives), sheds light on the importance of children...
NEW YORK, Feb. 11, 2013 /PRNewswire/ -- Beginning today and airing throughout the week, NBC's TODAY Show will debut a series of television public service ads featuring TODAY's anchors, on behalf of four social issues--fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The fatherhood ad was created pro bono by Campbell Ewald in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years, and the...
NEW YORK, Feb. 11, 2013 /PRNewswire/ -- Beginning today and airing throughout the week, NBC's TODAY will debut a series of television public service ads, (PSAs) featuring TODAY's anchors, on behalf of four social issues--fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns...
NEW YORK, Jan. 23, 2013 /PRNewswire/ -- Every 40 seconds a stroke occurs in the United States, according to the American Heart Association/American Stroke Association. To raise awareness about F.A.S.T. -- an acronym to recognize and respond to the sudden warning signs of stroke, the American Heart Association/American Stroke Association and Ad Council are unveiling a new, national multimedia public service advertisement (PSA) campaign. To view the multimedia assets associated...
WASHINGTON, Dec. 12, 2012 /PRNewswire/ -- To increase awareness of the Making Home Affordable® Program's free resources and assistance for struggling homeowners, the U.S. Department of the Treasury (Treasury), the U.S. Department of Housing and Urban Development (HUD), and the Ad Council today unveiled the third and final phase of their Foreclosure Prevention Assistance Public Service Advertising (PSA) Campaign. To view the campaign materials, click here. To view the multimedia...
