Latest Advertising Stories

- Led by T. Hale Boggs, Manatt Digital Media Harnesses the Firm's Extensive Digital Media, Entertainment & Advertising Experience, Relationships and Artist Access to Offer the Most Comprehensive Legal and Business Consulting Services to Companies in All Stages of Development LOS ANGELES, May 15, 2013 /PRNewswire/ -- Manatt, Phelps & Phillips, LLP, today announced the creation of Manatt Digital Media to offer innovative, one-stop, full-service legal and business consulting...

CEDAR KNOLLS, N.J., May 15, 2013 /PRNewswire/ -- Pazoo, Inc. (OTCQB: PZOO) (German WKN#: A1J3DK) is pleased to report that total visits through the first 13 days of May has exceeded 120,000 unique visitors compared to 113,647 unique visitors for the entire month of April. Based on current daily reports, traffic to pazoo.com should far exceed earlier estimates of 225,000 unique visitors, and actually should approach 300,000 unique visitors, for the month of May. Even more promising...

Hire of digital, social and mobile media experts responds to increasing demand by brands for EXPO's Consumer Video Platform NEW YORK, May 15, 2013 /PRNewswire/ -- As manufacturers and retailers continue to realize the value of consumer product videos as a driver of engagement and sales, EXPO, the platform used by brands to capture and distribute product video across brand, social and retail web sites and on all screens and devices, today announced the addition of several senior...

SAINT PETERSBURG, Fla., May 15, 2013 /PRNewswire/ -- International Display Advertising, Inc. (PINKSHEETS: IDAD) (www.intldisplayads.com) ("Display Ads"), enters into the $9 billion USD Global DOOH Market by virtue of the solid platform of its own proprietary technology and strategic alliances. Digital out-of-home (DOOH) refers to dynamic interactive media distributed across placed-based networks such as bars, restaurants, theaters, and retail locations, to name just a few. DOOH...

BEIJING, May 15, 2013 /PRNewswire-FirstCall/ -- Charm Communications Inc. (NASDAQ: CHRM) ("Charm" or the "Company"), a leading advertising agency in China, today announced it will report its unaudited financial results for the first quarter ended March 31, 2013 after the U.S. markets close on Tuesday, May 21, 2013. Charm's management team will hold an earnings conference call at 8 a.m. U.S. Eastern Time (8 p.m. Beijing/Hong Kong Time) on Wednesday, May 22, 2013. Dial-in details for...

INFOGRAPHIC: Local business reviews have become the digital version of word-of-mouth advertising. But consumers want easier ways to deliver feedback directly to business owners. CHICAGO, May 15, 2013 /PRNewswire/ -- For today's business, the value in harnessing customer feedback internally and externally has never been more important. As smartphone penetration accelerates, it's critical for businesses to manage customer satisfaction -- and to be involved in how that satisfaction is...

Will Scott, CEO of Search Influence, a leading provider of white-label digital agency solutions, will discuss the value of digital agencies at the Local Media Revenue Summit in Chicago on Thursday, May 16, 2013 during an 11:45 a.m. - 1:00 p.m. working lunch at The Avenue Crown Plaza Avenue Hotel. The Local Media Revenue Summit, hosted by the Local Media Association and The Blinder Group, is a three-day workshop designed to include best practices and case studies from a diverse mix of local...

Chicago startup Resultly brings on investor and advisor Daymond John, bringing hip and cool to technology. Chicago, IL (PRWEB) May 14, 2013 Resultly, a Chicago-based technology startup redefining how people find and access the latest information thru its patent pending technology is pleased to announce a new partnership with Daymond John, an award-winning entrepreneur, founder & CEO of FUBU and investor featured on ABC’s hit reality show Shark Tank to help grow Resultly’s consumer...

With key addition of Senior VP of Product Strategy, Smaato strengthens its team San Francisco, CA (PRWEB) May 14, 2013 In a move to ensure continued growth and leadership in the mobile advertising world, leading mobile RTB Ad Exchange, Smaato Inc., has recently hired Ajitpal Pannu as its new Senior Vice President of Product Strategy. In his new role, Pannu will take charge of the product roadmap for the organization, leading Smaato’s different offerings among its publisher and demand...

truDERMA broadens its digital offerings by joining forces with PepperJam Exchange. Las Vegas, NV (PRWEB) May 14, 2013 The partnership with PepperJam represents the next step in truDERMA’s http://www.truderma.com overall digital strategy designed to build and expand its direct-to-consumer business. PepperJam will be the anchor of truDERMA’s ongoing consumer strategy enabling the company to have a continuous dialogue directly with its consumer base to determine what their customers...