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Latest Alan Abrahams Stories

Vehicle Defects Found With Help From Social Media
2012-10-24 12:01:21

Can social media postings by consumers be a source of useful information about vehicle safety and performance defects for automobile manufacturers? Yes, say researchers at Virginia Tech´s Pamplin College of Business who conducted what is believed to be the first large-scale case study confirming the value of social media for vehicle quality management. The researchers developed a computer-based information system that provides auto manufacturers an efficient way to discover and...


Word of the Day
sough
  • A murmuring sound; a rushing or whistling sound, like that of the wind; a deep sigh.
  • A gentle breeze; a waft; a breath.
  • Any rumor that engages general attention.
  • A cant or whining mode of speaking, especially in preaching or praying; the chant or recitative characteristic of the old Presbyterians in Scotland.
  • To make a rushing, whistling, or sighing sound; emit a hollow murmur; murmur or sigh like the wind.
  • To breathe in or as in sleep.
  • To utter in a whining or monotonous tone.
According to the OED, from the 16th century, this word is 'almost exclusively Scots and northern dialect until adopted in general literary use in the 19th.'
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