Latest Amstel Brewery Stories
NEW YORK, April 25, 2011 /PRNewswire/ -- Heineken USA is expanding its longstanding partnership with the Tribeca Film Festival by establishing the Heineken Voces Grant in support of American Latino filmmakers.
NEW YORK, March 17, 2011 /PRNewswire/ -- Dos Equis announced today a two-year sponsorship of the endurance running series, Tough Mudder. The series, which is among the nation's most recognized and most challenging, has 12 events scheduled in the U.S. in 2011.
NEW YORK, Jan. 25, 2011 /PRNewswire/ -- JAGTAG (www.jagtag.com), the U.S.
WHITE PLAINS, N.Y., June 3 /PRNewswire/ -- Heineken USA, the nation's premier beer importer, today announced its selection of Hill & Knowlton as its public relations agency of record for the Dos Equis brand franchise.
WHITE PLAINS, N.Y., April 12 /PRNewswire/ -- Tecate, cerveza con caracter, announced today the launch of its "Anthem 3" campaign.
Brand, ad agency leaders reveal breakthrough strategies for connecting emotionally with U.S.
NEW YORK, April 20 /PRNewswire/ -- Ceradini Brand Design, the boutique branding and design firm, announces their new package design system for Amstel Light will be on shelf this summer.
WHITE PLAINS, N.Y., Sept. 25 /PRNewswire/ -- Dos Equis today announced the launch of The Most Interesting Show in the World Tour (MISW), an upscale, offbeat variety show and tour inspired by the award-winning The Most Interesting Man in the World campaign.
Dutch brewing giant Heineken yesterday said key brands inherited with the takeover of Scottish & Newcastle had outperformed a weakening UK beer market.
Heineken posted a 7.4 percent rise in first-half operating profit and better-than-expected sales despite higher grain and packaging costs, lifting its shares by 2 percent. Africa and the Middle East delivered an underlying 23 percent jump in revenue.
- The practice of two or more parties jointly purchasing all or part of a butchered cow and dividing the meat between them.