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Last updated on April 25, 2014 at 5:25 EDT

Latest Aprimo Stories

2014-04-16 08:28:47

SLMA names data-driven marketing visionary leader one of "20 Women to Watch" in 2014 INDIANAPOLIS, April 16, 2014 /PRNewswire/ -- Teradata Corp. (NYSE:TDC), the leading analytic data platforms, marketing applications and consulting services company, today announced that the Chief Marketing Officer for its marketing applications offerings, Lisa Arthur, has been named by the Sales Lead Management Association (SLMA) as one of 20 "Women to Watch" in 2014....

2014-03-11 12:25:23

Successful 'Architects of Engagement' heed the timeless fundamentals of marketing to make the most of data and customer relationships LOS ANGELES, March 11, 2014 /PRNewswire/ -- Teradata Marketing Summit 2014 - With all the marketplace chatter around "big data" and "analytics" in recent years, some business leaders today may be tempted to think the game of marketing has drastically changed. Yes, certainly data and digital technology are having an impact. Yet even if one of your customers...

2014-03-11 12:23:28

Teradata Digital Messaging Center -- Broad technology integration, new product features and digital marketing support services for multi-channel digital messaging LOS ANGELES, March 11, 2014 /PRNewswire/ -- Teradata Marketing Summit 2014 -- Teradata Corp. (NYSE: TDC), the leading analytic data platforms, marketing applications and services company, today announced a host of new features that expand the scope and functional capabilities of its global Digital Messaging Center solution,...

2014-03-11 08:27:14

Marketing Studio 9 promises value, accountability and performance through the most in-depth solution ever for marketers LOS ANGELES, March 11, 2014 /PRNewswire/ -- Teradata Marketing Summit 2014 -- Teradata Corp. (NYSE: TDC), the leading analytic data platforms, applications and services company, today announced global availability of Marketing Studio 9, the latest version of its industry-leading Marketing Operations solution. Marketing Studio 9, part of the Teradata Integrated Marketing...

2014-02-18 08:25:56

Teradata Customer Interaction Manager 7 now available globally in the Cloud, includes Embedded Predictive Analytics, runs on multiple databases RALEIGH, N.C., Feb. 18, 2014 /PRNewswire/ -- Teradata Corp. (NYSE: TDC), the leading analytic data platforms, marketing applications and services company, today announced immediate global, cloud-based availability of the newest version of its industry-leading Campaign Management solution for data-driven marketing -- Teradata Customer Interaction...

2014-01-30 12:25:10

Recognized as a Consumer Goods Technology Readers' Choice Top Provider for building data-driven manufacturing companies ATLANTA, Jan. 30, 2014 /PRNewswire/ -- Teradata (NYSE: TDC) the leading analytic data platforms, applications and services company, has again been named to the Best in Class Top List of Providers by Consumer Goods Technology magazine. Teradata was recognized for its business intelligence (BI) and demand data analysis solutions. The annual rating is based on...

2014-01-27 08:34:03

New solution offers analytic alternative, while reducing IT complexity and cost SAN DIEGO, Calif., Jan. 27, 2014 /PRNewswire/ -- Available today, the Teradata Analytics for SAP(®) software and services solution offers SAP(®) users best-in-class analytics capabilities, and unprecedented business insight. The Teradata Analytics for SAP( )solution provides unique capabilities all wrapped in a low cost and high performance bundle. Designed by Teradata, (NYSE: TDC), the leading analytic...

2013-11-21 08:25:38

Kawasaki, Ferrazzi, Stratten to Speak at Data-Driven Marketing Conference in Los Angeles, March 10-13, 2014 ATLANTA, Nov. 21, 2013 /PRNewswire/ -- Teradata Corp. (NYSE: TDC), the leading analytic data platforms, marketing applications and consulting services company, today announced that registration is open for the 15(th) annual Teradata Marketing Summit 2014, the annual global conference for Teradata Applications customers, prospects and partners. The event, which brings together...

2013-11-06 08:36:38

Data-Driven Marketing Applications Provider's Strong IMM Vision, Analytical Innovation, Broadening Set of Marketing Capabilities, and Continued Market Execution Noted INDIANAPOLIS, Nov. 6, 2013 /PRNewswire/ -- Teradata Corp. (NYSE: TDC), the leading analytic data platforms, applications and services company, today announced it has again been placed in the Leaders quadrant of the newest Gartner, Inc. Integrated Marketing Management (IMM) Magic Quadrant report. The report was published...

2013-10-29 08:30:18

Combining market leading expertise in Marketing Operations and Digital Asset Management will help data-driven marketers manage rich-media assets & campaigns in new, sophisticated ways INDIANAPOLIS and GHENT, Belgium, Oct. 29, 2013 /PRNewswire/ -- Teradata Corporation, (NYSE: TDC), a global leader in analytic data platforms, marketing and analytic applications, and consulting services, today announced that it has entered into a strategic sales and technology partnership with Ghent,...