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Latest ASICS America Stories

2014-07-02 12:25:24

New platform aims to take fan engagement to the next level by tapping into consumer passion in real-time NEW YORK, July 2, 2014 /PRNewswire/ -- Lagardere Unlimited, in partnership with ASICS America, successfully launched the world's first in-event, real-time television commercial (TVC) over the weekend, a revolution in the real-time marketing space. The spot, which ran during the ITU World Triathlon Series (WTS) in Chicago on Saturday on Universal Sports Network, is the first ever...

2014-01-09 16:23:03

IRVINE, Calif., Jan. 9, 2014 /PRNewswire/ -- ASICS America, the leading designer and manufacturer of performance athletic shoes, apparel and accessories, accentuates its strength in the running category and expands its commitment to the rapidly growing training category with the signing of elite coach Andrew Kastor and fitness expert Michelle Lovitt as brand trainers. (Logo: http://photos.prnewswire.com/prnh/20131031/SF07845LOGO-b) Andrew Kastor returns for another year as an...


Word of the Day
call-note
  • The call or cry of a bird or other animal to its mate or its young.
'Call-note' is newer than 'bird-call,' which originally referred to 'an instrument for imitating the note of birds' but now also refers to 'the song or cry of a bird.'
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