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Latest ASICS Stories

2014-08-27 16:23:54

- Road to Rio Heats Up for Track and Field Leader, ASICS America with Addition of a Top American Hurdler - IRVINE, Calif., Aug. 27, 2014 /PRNewswire/ -- ASICS America welcomes two-time Olympic hurdler, Queen Harrison, to its team of elite athletes. An NCAA champion in the 100-meter and 400-meter hurdles, Queen's proven track record as an aggressive competitor makes her an important addition to the ASICS athlete family, just two years away from the 2016 Summer Games in Rio de Janeiro....

2014-08-26 16:25:14

Premier specialty sporting goods retailer partners with ASICS to host sweepstake LOS ANGELES, Aug. 26, 2014 /PRNewswire/ -- As part of its Adventures of a Lifetime sweepstakes, Sport Chalet has joined forces with ASICS to give one lucky winner the chance to have a VIP 2015 race week experience in New York City outfitted in the newest ASICS apparel and footwear. The prize also includes world-class training by acclaimed ASICS coach Andrew Kastor and an expert-designed, 16-week training plan....

2014-08-19 12:25:55

True Sport Performance Brand Unleashes Ballpersons Across New York City to Surprise Fans, and Celebrate the Grand Slam IRVINE, Calif., Aug. 19, 2014 /PRNewswire/ -- Hitting another ace, true sport performance brand ASICS America is launching a celebratory campaign to shower New Yorkers with tennis love just prior to the start of one of the sport's most premier events. Kicking off on Friday, August 22, the "ASICS Serves NYC" campaign will feature a number of unexpected consumer...

2014-08-19 12:25:50

Premier specialty sporting goods retailer empowers athletes to pursue their passions through a series of sweepstakes LOS ANGELES, Aug. 19, 2014 /PRNewswire/ -- Premier specialty sporting goods retailer Sport Chalet is encouraging athletes to explore their adventurous side with the kick off of its new Adventures of a Lifetime sweepstakes starting today. Now through Nov. 9, athletes can choose to enter six invigorating adventures crafted to deliver some of the most thrilling athletic...

2014-07-30 16:27:32

Latest Addition to ASICS Cushioning Category Receives High Accolades with Esteemed Award IRVINE, Calif., July 30, 2014 /PRNewswire/ -- It's yet another distinguished accomplishment for ASICS in the performance running category as the September 2014 Shoe Guide issue of Runner's World bestowed the ASICS GEL-Pursue(TM) as the winner of "Best Debut Shoe." As the go-to resource for runners across the country, the Runner's World Shoe Guide highlights the most relevant and innovative...

2014-07-17 16:24:52

--ASICS America Dominates Celebrated Volleyball Event with Kerri Walsh Jennings Sponsorship, New Competition Swimwear and the Kerri Cannon Consumer Challenge-- IRVINE, Calif., July 17, 2014 /PRNewswire/ -- ASICS America Corporation mans the net with continued title sponsorship of the 2014 World Series of Beach Volleyball for the second year in a row. This year's tournament, taking place in Long Beach, Calif. from July 22 - 27(th), boasts a record-setting purse prize of more than $1 million,...

2014-07-15 12:26:27

Style and Performance Merge with Brand's Introduction of New Fit Training(TM) Collection IRVINE, Calif., July 15, 2014 /PRNewswire/ -- Solidifying a stellar reputation in the dynamic training category, ASICS America has pumped up its wildly popular line of training footwear, apparel and accessories with the introduction of several new and unique ASICS technologies. The training category has remained a strong focus for ASICS, and the new product additions within the Fall 2014...

2014-07-02 12:25:24

New platform aims to take fan engagement to the next level by tapping into consumer passion in real-time NEW YORK, July 2, 2014 /PRNewswire/ -- Lagardere Unlimited, in partnership with ASICS America, successfully launched the world's first in-event, real-time television commercial (TVC) over the weekend, a revolution in the real-time marketing space. The spot, which ran during the ITU World Triathlon Series (WTS) in Chicago on Saturday on Universal Sports Network, is the first ever...

2014-05-02 08:25:51

AppTRAX reveals Nike+ Running a Top App, But Will Shift in Hardware Strategy Pay Dividends? BOSTON, May 2, 2014 /PRNewswire/ -- Strategy Analytics' Application Ecosystem Opportunities (AEO) service latest report on apps - A 2014 Vertical View of Health & Fitness Apps: Nike Still King; Yet it's Dis-"Banding" Hardware - delves into the Health & Fitness category and how brands - Nike, Adidas, Reebok, Under Armour, Puma, Asics, New Balance, Fila, and Converse - traditionally...

2014-03-11 16:24:53

-- Lauren Kleppin finishes third with time of 02:28:48 IRVINE, Calif., March 11, 2014 /PRNewswire/ -- ASICS Mammoth Track Club athletes Gabe Proctor and Lauren Kleppin had a strong showing at Sunday's ASICS LA Marathon as the first Americans to cross the finish line. Hot off her recent second place finish in the U.S. National Half Marathon Championships, Lauren Kleppin placed third on Sunday and had a personal record time by beating her recent marathon time by more than 13...


Word of the Day
cenobite
  • One of a religious order living in a convent or in community; a monk: opposed to anchoret or hermit (one who lives in solitude).
  • A social bee.
This word comes from the Latin 'coenobium,' convent, which comes from the Greek 'koinobios,' living in community.
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