Latest Audience measurement Stories
Introduction of New Streaming Device in the Household Results in Significant Shifts in Viewing Patterns; Initial Usage of OTT Service Leads to Increase in Total TV Viewing Time NEW YORK, May
-- New Agreement To Enhance Viacom's Audience Insights PORTLAND, Ore., May 1, 2015 /PRNewswire/ -- Rentrak (NASDAQ: RENT), the leader in precisely measuring movies and TV everywhere,
Furthers Industry's Ability to Measure & Monetize OTT Viewing NEW YORK, April 30, 2015 /PRNewswire/ -- NewFronts - Nielsen (NYSE: NLSN) and
LONDON, April 28, 2015 /PRNewswire/ -- Integrated Measurement Approach will deliver faster, smarter solutions for advertisers
Cross-Media Measurement Service, Formerly Called Project Blueprint, Provides Continuous Unified Measurement of TV, Radio, Desktop, Smartphone and Tablet Usage NEW YORK, April 22, 2015
-With the Addition of KDOC-TV, All English-Language Commercial Stations in L.A.
Media Voir, an international technology brand, is set to bring about a cataclysmic change in the media landscape of the country through cutting-edge technology KARACHI, Pakistan, April
New audience analytics product for on-demand audio and podcasting publishers to better monetize their content. San Mateo, CA (PRWEB) April 13, 2015
-New Agreement Will Allow GSN More Efficient Advertising Buys for Its TV Advertising Clients- PORTLAND, Ore., March 16, 2015 /PRNewswire/ -- Rentrak (NASDAQ: RENT), the leader in precisely
NEW YORK, March 4, 2015 /PRNewswire/ -- Nielsen today announced that it has completed its acquisition of eXelate, a leading provider of data and technology to facilitate the buying and selling
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