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Latest Audience measurement Stories

2015-03-16 08:25:33

-New Agreement Will Allow GSN More Efficient Advertising Buys for Its TV Advertising Clients- PORTLAND, Ore., March 16, 2015 /PRNewswire/ -- Rentrak (NASDAQ: RENT), the leader in precisely

2015-03-04 12:25:00

NEW YORK, March 4, 2015 /PRNewswire/ -- Nielsen today announced that it has completed its acquisition of eXelate, a leading provider of data and technology to facilitate the buying and selling

2015-02-24 23:09:30

265 screens are now running in Hispanic restaurants across the nation. Miami, Florida (PRWEB) February 24, 2015 Admirable LLC, the nation’s largest

2015-02-19 16:27:31

Partnership Streamlines Mobile App Measurement to Help Mobile App Publishers Attract Ad Dollars RESTON, Va., Feb. 19, 2015 /PRNewswire/ -- comScore, Inc.

2015-02-12 08:40:24

Kantar Parent WPP Takes Equity Stake in comScore RESTON, Va., and LONDON, Feb.

2015-02-12 08:28:44

PORTLAND, Ore., Feb. 12, 2015 /PRNewswire/ -- Rentrak (NASDAQ: RENT), the leader in precisely measuring movies and TV everywhere, today announced a TV ratings contract with Tennis Channel.

2015-01-20 08:28:26

First Syndicated Product to Provide a Single, Unduplicated Measure of Video Viewing Across Desktop, Smartphone, Tablet and OTT Devices RESTON, Va., Jan.

2015-01-20 08:28:24

New centralized dashboard offers advertisers more transparency into brand lift and advanced campaign performance SAN FRANCISCO, Jan.

2015-01-20 08:26:45

--Rentrak Will Leverage Kantar Shopcom's Purchase Transaction Information from Loyalty Cards, Credit Cards and Debit Cards-- PORTLAND, Ore., Jan.


Word of the Day
logocentrism
  • The analysis of literature, focusing on the words and grammar to the exclusion of context or literary merit.
The word 'logocentrism' is a blend of logo- +‎ centrism.
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