Latest Audience measurement Stories
--Rentrak Will Leverage Kantar Shopcom's Purchase Transaction Information from Loyalty Cards, Credit Cards and Debit Cards-- PORTLAND, Ore., Jan.
LONDON, December 17, 2014 /PRNewswire/ -- - Latest deal cements Kantar Media's position as market leader in Television Audience Measurement in
NEW YORK, Dec.
Bulzi Media has announced today that advertisers can place ads on Bulzi Media’s audience-addressable Digital Out-of-Home (DOOH) network through the DOmedia buying and selling platform.
Enhances programmatic video and display campaign performance metrics NEW YORK, Dec.
- TV Industry Now Has One Massive and Passive Measurement Service - PORTLAND, Ore., Dec.
Report Identifies Opportunities and Challenges for Advertising and Media Executives NEW YORK, Oct.
PORTLAND, Ore., Oct.
LONDON, October 16, 2014 /PRNewswire/ -- - Acquisition will enrich the organisation's technology capabilities - Further evidence of Kantar Media's
Nielsen to deliver IAB Australia's new digital measurement blueprint NEW YORK, Oct.
- To befool; deceive; balk; jilt.
- An illusion; a trick; a cheat.