Latest Audience measurement Stories
--Partnership Will Link i360's Voter Segments to Rentrak's Ratings to Lead to the Development of More Effective Campaign Strategies-- PORTLAND, Ore., March 11, 2014 /PRNewswire/ --
Former Nielsen Executive Takes Role on April 1 ARLINGTON HEIGHTS, Ill., March 3, 2014 /PRNewswire-USNewswire/ -- The Alliance for Audited Media has named Tom Drouillard as its CEO,
LONDON, March 3, 2014 /PRNewswire/ -- Baltic media market will benefit from new technology, increased panel size and enhanced processing systems to
Precise new measuring system enables Indian broadcasters and brands to collect high-quality TV viewing data to better monetize consumer relationships MUMBAI, India, Feb.
--Ad Agency Replaces Sample Measurement Service in over 50 Markets With Rentrak-- PORTLAND, Ore., Feb.
PORTLAND, Ore., Feb.
SILICON VALLEY, Calif., Feb.
Garners Support from CIMM Member Companies for Broader Roll-Out of Blueprint Initiative RESTON, Va. and NEW YORK, Jan.
RESTON, Va., Jan.
--Alabama-Based Agency Utilizes Rentrak's TV Ratings Currency-- PORTLAND, Ore., Jan.
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