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2011-02-28 12:48:00

COLD SPRING, N.Y., Feb. 28, 2011 /PRNewswire/ -- For physicians and hospitals, medical marketing is an extremely important element of business and management.

Word of the Day
  • The horn of a unicorn considered as a medical or pharmacological ingredient.
  • A winged horse with a single horn on its head; a winged unicorn.
The word 'alicorn' comes from Italian alicorno, already associated with unicorns and reinterpreted, popularized by Bearing an Hourglass (1984) and other fantasy novels by Piers Anthony.