Latest AXE Stories
Denver Linebacker Transforms his Signature Goatee into a Clean Shaven Look from AXE Face ENGLEWOOD CLIFFS, N.J., March 5, 2013 /PRNewswire/ -- When it comes to the game of attraction, it's all about first impressions - and a guy's face is his calling card. A recent survey conducted by AXE found that 97 percent of 18- to 24-year-old girls think it's important for guys to have clear and smooth skin, yet only 27 percent of guys are using the right products to care for their face.* To...
NEW YORK, Jan. 30, 2013 /PRNewswire/ -- After hanging up his helmet for the season, defensive end J.J. Watt partnered with AXE Hair to up his game off-the-field by transforming his signature clean-cut look into a Mohawk. Watt, who will be rocking his new spiked up look for the first time at the big game in New Orleans, used AXE Hair Spiking Glue to get his new style and AXE Hair Extreme Hold Spray to keep it in place. (Photo: http://photos.prnewswire.com/prnh/20130130/CG50641)...
ENGLEWOOD CLIFFS, N.J., Nov. 8, 2012 /PRNewswire/ -- Guys, take note. Girls are paying extra close attention to your hair, and it can make or break a first impression: a recent survey conducted by AXE Hair found that 73 percent of girls listed hair as one of the first things they notice about a guy.(1 ) (Logo: http://photos.prnewswire.com/prnh/20120622/NY28462LOGO ) To help put the spotlight on this ever-important issue of attraction while bringing guys and girls together for...
ENGLEWOOD CLIFFS, N.J., Aug. 16, 2012 /PRNewswire/ -- AXE, the number one men's grooming brand in the U.S., excluding shaving hardware, has teamed up with Emmy(®) Nominee Max Greenfield for a six-episode web series that humorously builds on the basis of the AXE "Susan Glenn" campaign. The name Susan Glenn - created by AXE - is a pseudonym that represents the special girl in a guy's life he hasn't had the confidence to approach. To view the multimedia assets associated with this...
ENGLEWOOD CLIFFS, N.J., Aug. 15, 2012 /PRNewswire/ -- AXE guys love music and gaming, and now AXE is offering exclusive access to both. Beginning today, guys can download an advance unreleased track from one of the most talked about metalcore bands, Asking Alexandria, exclusively on the brand's social gaming hub, Planet AXE, months before the album drops. To view the multimedia assets associated with this release, please click...
April Flowers for redOrbit.com - Your Universe Online A new study from Tel Aviv University reveals that the transition from hunting to agricultural societies parallels development of woodworking tools. Early man evolved from hunter-gather to farmer and agriculturalist during the Neolithic Age, from approximately 10,000 – 6,000 BCE. Neolithic man also began living in larger settlements with a variety of domesticated animals and plant life. This transition brought about significant...
ENGLEWOOD CLIFFS, N.J., June 22, 2012 /PRNewswire/ -- AXE Hair, the No. 1 men's hair care brand, has teamed up with Universal Pictures' upcoming comedy Ted to create a one-of-a-kind partnership that speaks to the irreverent nature and humor of both the film and the AXE Hair brand. Complete with branded digital content and television commercials starring the film's title character, Ted, and directed by Ted and Family Guy mastermind Seth MacFarlane, the partnership takes a comedic...
HUNTERSVILLE, N.C., June 4, 2012 /PRNewswire/ -- IRWIN® Tools, a global manufacturer and distributer of a broad line of professional-grade hand tools and power tool accessories, continues the rich heritage of its Marples® sub-brand by introducing the new IRWIN Marples( )Woodworking Series saw blades and IRWIN Marples Bevel Edge Chisel line. Long known for its quality and precision, the Marples name has been a favorite among fine craftsmen and professional tradesmen since its...
ENGLEWOOD CLIFFS, N.J., June 4, 2012 /PRNewswire/ -- Everyone knows guys love to play games, and now AXE is going to reward them for doing what they love. With the launch of the new mobile game, Axeman, and social hub, Planet AXE, the brand continues to connect with guys through gaming. Axeman is a personalized new gaming experience that lets users play to their own music while earning points to redeem more than $1 million in real rewards on Planet AXE...
NEW YORK, May 22, 2012 /PRNewswire/ -- From rooftop raves to poolside "partays," the summer nightlife scene is heating up. But who's in and who's not? Now a unique on-air vignette series from new premium hair care brand, CLEAR SCALP & HAIR THERAPY(TM), produced by NBCUniversal's Integrated Media and Creative Partnerships & Innovations groups in association with Mindshare Entertainment, reveals what it takes to get behind the velvet rope and into the inner sanctum so you can...
