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Last updated on May 25, 2013 at 7:57 EDT

Latest Baby Boomer Stories

2012-10-18 11:23:24

COLUMBUS, Ohio, Oct. 18, 2012 /PRNewswire/ -- Every specialty brand in America today must decide how to appeal to two arguably incompatible demographic groups. Eighty million Millennials will soon reach peak buying power. At the same time, 77 million Baby Boomers are entering new lifestyle stages - retirement, second career, empty nester - and so in many retail categories, brand loyalty is up for grabs. It's a seemingly impossible feat: choose to matter to a 65-year-old...

2012-10-17 19:20:32

DENVER, Oct. 17, 2012 /PRNewswire-USNewswire/ -- Aging but active baby boomers, as well as the generations before them, are creating new opportunities and challenges for the U.S. housing industry, in terms of meeting the diverse lifestyle needs of people in various phases of their senior years, according to a new publication from the Urban Land Institute (ULI). (Logo: http://photos.prnewswire.com/prnh/20100310/ULILOGO ) Housing in America - The Baby Boomers Turn 65 explores the...

2012-09-25 10:22:45

NEW YORK, Sept. 25, 2012 /PRNewswire/ -- Americans are today faced with a vast and ever-increasing number of options as to where to get their news, but those choices begin with a simpler question: how to get it. Would they rather watch their news on TV, read it in print or seek it out online? The results are in, and while TV is the preferred mode among half (50%) of Americans, online (36%) is in a strong second position nationally and is even equaling or besting TV among some...

2012-09-18 23:02:31

As lifespans increase, greying Baby Boomers are ill prepared for an old age that could outlast their savings and health. This new book is full of easy to find information that could make the difference between a long and happy old age and the loss of dignity and independence. Whitefield, NH (PRWEB) September 18, 2012 Life is long and getting longer. So say Tracey Bowman and Mary Boone Wellington in their new book “Hope I Don’t Die Before I Get Old”. While undertaking the care of...

2012-09-13 23:03:29

Oliver Abel, founder of EnTrusted.in, announces the publication of his new book, Bifurcated Retirement, The New Approach for Today's Baby Boomers. This book examines the Baby Boomers' unique retirement planning challenges regarding savings, investments, inflation, longevity, and long-term care needs, and delivers a contemporary and refreshing two-stage retirement program not found in the traditional wealth management sphere. This book presents all the advantages of the "New...

2012-09-10 23:02:50

LivingSenior.com is set to offer video guides for baby boomer related topics. These guides will cover various topics including financial planning, health care options and benefit topics. (PRWEB) September 10, 2012 The content staff of LivingSenior.com is set to offer video guides for baby boomers starting September 2012. These guides will be featured on a regular basis through the LivingSenior.com YouTube channel. The guide will cover the baby boomer related topics and guides regarding...

2012-08-15 23:00:41

Visual Biography now offering a creative tool to help Baby Boomers preserve their legacy. Boomers are facing the hard reality of their own mortality. Procrastination is no longer an option. Dallas, TX (PRWEB) August 14, 2012 78 million Baby Boomers, 25% of the US population, are at or nearing retirement age. Many have been looking for a creative way to speak to future generations. The Visual Biography Co. now offers an amazing service that helps Boomers preserve, restore and record...

2012-08-10 23:02:08

Anti-aging website, AntiAgingProductsReviewed.com , is announcing new anti-aging reports to help baby boomers not only combat the signs of physical facial signs of aging but with mental aging as well in light of the revelation that actor Billy Crystal will be releasing a new book on aging. Houston, TX. (PRWEB) August 10, 2012 After Billy Crystal revealed he would be writing a book on aging for the baby boomer generation, AntiAgingProductsReviewed.com announced a new report offer for those...

2012-08-03 06:21:40

LOS ANGELES, Aug. 3, 2012 /PRNewswire/ -- Author Bob Moody and contributing editor Diana Howell Gallagher announce the release of Dirt Nap Chase in both print and ebook format. A dark comedy that mirrors the real life challenges faced by millions of baby boomers, Dirt Nap Chase will certainly connect with millions of Americans facing the same vexing challenges in life, work and love. (Photo: http://photos.prnewswire.com/prnh/20120803/FL51459) Dirt Nap Chase is an irreverent...

2012-07-18 06:26:51

BLOOMFIELD HILLS, Mich., July18, 2012 /PRNewswire/ -- A new generation is redefining retirement by diving into high-energy activities and seeking new experiences - from motorcycle riding and hiking to kayaking and white-water river rafting. The nation's premiere active adult community builder reports that high-energy clubs and activity groups are gaining popularity across the nation, with health and fitness emerging as a top interest among both Del Webb residents and prospective...