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Last updated on April 23, 2014 at 12:38 EDT

Latest Beiersdorf Inc. Stories

2013-01-10 12:24:11

WILTON, Conn., Jan. 10, 2013 /PRNewswire/ -- Beiersdorf Inc., the U.S. subsidiary of Beiersdorf AG, a leading global skincare company based in Hamburg, Germany, announced today a consumer awareness and fundraising initiative to support National Mentoring Month. Currently, Beiersdorf has an employee-led, work-based mentoring program focused on supporting youth in the local community. In recognition of National Mentoring Month, the company in partnership with Big Brothers Big...

2012-12-31 12:20:30

WILTON, Conn., Dec. 31, 2012 /PRNewswire/ -- Tonight, for the fifth year in a row, NIVEA will help millions of people ring in the New Year and prepare for that special kiss at midnight as the official sponsor of the Times Square Alliance's New Year's Eve Celebration. Leading the night's festivities will be NIVEA Kiss Ambassadors Mario and Courtney Lopez, who recently helped kick off the Brand's "Kiss of the Year" Facebook contest. During the world's most iconic New Year's Eve celebration,...

2012-10-18 07:23:40

WILTON, Conn., Oct. 18, 2012 /PRNewswire/ -- NIVEA announced today the launch of its most exciting New Year's Eve program yet with the Kiss of the Year Contest-- a contest via Facebook where fans can share their love story for an opportunity to experience that all-important, memorable New Year's Eve Kiss in front of millions on the NIVEA Kiss Stage in the heart of Times Square. NIVEA's panel of celebrity and expert judges will determine the three finalists with the most compelling...

2012-05-11 02:22:56

WILTON, Conn., May 11, 2012 /PRNewswire/ -- Aquaphor announced today its role as the new title sponsor of the Aquaphor New York City Triathlon. This partnership, with race organizer Korff Enterprises, is a three-year agreement that includes naming rights, as well as a variety of marketing and promotional components for the Olympic-distance race. (Logo: http://photos.prnewswire.com/prnh/20120511/LA05526LOGO) "Today's announcement underscores Aquaphor's commitment to athletes, one of our core...

2011-06-29 10:12:00

Beiersdorf, Inc. to Pay $900,000 to Settle FTC Charges WASHINGTON, June 29, 2011 /PRNewswire-USNewswire/ -- As part of its ongoing efforts to protect consumers from over-hyped advertising claims, the Federal Trade Commission reached a settlement requiring Nivea skin cream maker Beiersdorf, Inc. to stop claiming that regular use of its Nivea My Silhouette! skin cream can significantly reduce consumers' body size. The company also has agreed to pay $900,000 as part of the settlement. "The...

2011-06-27 12:22:00

WILTON, Conn., June 27, 2011 /PRNewswire/ -- Today, Eucerin, the global skincare brand, unveiled the new Eucerin Skin Health Cost Calculator as part of the brand's Skin First Movement and commitment to educating Americans about the importance of treating their skincare more like healthcare. The Eucerin Skin Health Cost Calculator is the first-of-its-kind tool to help consumers understand the financial benefits of good skincare habits by quantifying the medical costs their skin health...

2011-05-26 15:55:00

WILTON, Conn., May 26, 2011 /PRNewswire/ -- Khlo© Kardashian Odom (E!'s Keeping up with the Kardashians, Khlo© and Lamar and Kourtney and Khlo© Take Miami) is starting the summer bikini-season off right by announcing her participation in the 2011 "NIVEA Good-bye Cellulite, Hello Bikini! Challenge;" a four-week program that combines fitness, nutrition, style and skincare with NIVEA Good-bye Cellulite products. The reality starlet will use NIVEA's Good-bye Cellulite Fast...

2010-12-16 10:28:00

NEW YORK, Dec. 16, 2010 /PRNewswire/ -- NIVEA has enlisted the help of one of America's most romantic, well-known long-distance couples, TV personalities Bill and Giuliana Rancic, to help revelers across the country prepare to be kissed this year. The celebrity couple will host New Year's Eve atop the NIVEA Kiss platform in the heart of Times Square. In addition, the couple helped NIVEA launch the Kiss the One You Love Contest on Facebook, a viral campaign that aims to bring together...

2010-12-10 15:55:00

NEW YORK, Dec. 10, 2010 /PRNewswire/ -- NIVEA joined the Times Square Alliance and Countdown Entertainment -- the co-organizers of New Year's Eve in Times Square -- to announce today that multi-platinum-selling singer-songwriter Taio Cruz will be the first-ever artist to do a live performance of John Lennon's "Imagine" just before the final countdown to midnight on New Year's Eve 2011 on the NIVEA Kiss Platform, located in the heart of Times Square. Millions of people all around the world...

2010-06-25 09:17:00

WILTON, Conn., June 25 /PRNewswire/ -- NIVEA announced today an exciting partnership with Grammy nominated singer/songwriter, Natasha Bedingfield for the release of her new single, "Touch." The hot summer track will serve as the official theme song of the NIVEA Happiness campaign and the 2010 AVP NIVEA Happiness Tour. NIVEA's happiness campaign helps people connect by bringing them together to celebrate what makes them happy. NIVEA understands the importance of human connections and...