Latest BIA/Kelsey Stories
The industry executives from BIA Kelsey, Scripps Broadcasting, and Matrix Solutions offered deep insight into 2015 digital advertising trends and projections. Pittsburgh,
Predictions about Apple Pay, same-day delivery and local programmatic bidding among those being presented today at BIA/Kelsey's LEADING IN LOCAL: Interactive Local Media conference, in San Francisco.
Survey also finds 44.3% of 'SMB Plus Spenders' reward frequent customers with loyalty programs. CHANTILLY, Va., Nov.
BIA/Kelsey's Media Ad View Plus® forecast will provide nationwide and local spending data for 94 business categories WESTERVILLE, Ohio, Nov.
BIA/Kelsey's newly released U.S.
Forthcoming U.S. Local Media Forecast 2015 indicates SMBs are responsible for more than one-third of total local ad spending. CHANTILLY, Va., Sept.
Accomplished digital media sales and marketing executive has been tapped to head up the firm's strategic sales consulting practice. CHANTILLY, Va., Aug.
During the forecast period, native social advertising revenues will grow at a 38.6% CAGR; social mobile at a 38.3% CAGR; and locally targeted social advertising at a 31.6% CAGR. CHANTILLY,
Local media market will grow faster than previously forecast through 2018. CHANTILLY, Va., April 28, 2014 /PRNewswire-iReach/ -- In its newly released
BIA/Kelsey will present data on Hispanic digital media usage and local shopping behaviors from its Consumer Commerce Monitor study during a webinar this Thursday, Feb.
- The act of sweetening by admixture of some saccharine substance.