Latest BIA/Kelsey Stories
New report features performance and cost analyses of sales structures; outlines keys to attracting top digital sales talent. CHANTILLY, Va., Feb.
Long-term success for CLOs hinges on several factors, including the industry's ability to address sales structure hurdles and the development of industry standards. CHANTILLY, Va., Feb.
New report examines the challenges of multi-location advertising in the mobile age; offers a view into the national-to-local marketing opportunity, which is the focus of the upcoming BIA/Kelsey NATIONAL
The industry executives from BIA Kelsey, Scripps Broadcasting, and Matrix Solutions offered deep insight into 2015 digital advertising trends and projections. Pittsburgh,
Predictions about Apple Pay, same-day delivery and local programmatic bidding among those being presented today at BIA/Kelsey's LEADING IN LOCAL: Interactive Local Media conference, in San Francisco.
Survey also finds 44.3% of 'SMB Plus Spenders' reward frequent customers with loyalty programs. CHANTILLY, Va., Nov.
BIA/Kelsey's Media Ad View Plus® forecast will provide nationwide and local spending data for 94 business categories WESTERVILLE, Ohio, Nov.
BIA/Kelsey's newly released U.S.
Forthcoming U.S. Local Media Forecast 2015 indicates SMBs are responsible for more than one-third of total local ad spending. CHANTILLY, Va., Sept.
Accomplished digital media sales and marketing executive has been tapped to head up the firm's strategic sales consulting practice. CHANTILLY, Va., Aug.
- The deadly nightshade, Atropa Belladonna, which possesses stupefying or poisonous properties.
- A sleeping-potion; a soporific.
- To mutter deliriously.