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Latest BLITZ Helps Lincoln Stories

2008-09-29 09:00:35

Today BLITZ, a leading interactive marketing agency, announced the launch of the online experience for Lincoln's newest luxury sedan, the 2009 Lincoln MKS. Lincoln worked with Wunderman - Team Detroit, to create a digitally-minded market introduction strategy to launch the MKS, centered on the new Lincoln brand featuring the first TV spot titled, "Effects - Starships Don't Need Keys" that debuted in July. BLITZ delivered the interactive experience that focuses on the technological...


Word of the Day
attercop
  • A spider.
  • Figuratively, a peevish, testy, ill-natured person.
'Attercop' comes from the Old English 'atorcoppe,' where 'atter' means 'poison, venom' and‎ 'cop' means 'spider.' 'Coppa' is a derivative of 'cop,' top, summit, round head, or 'copp,' cup, vessel, which refers to 'the supposed venomous properties of spiders,' says the OED. 'Copp' is still found in the word 'cobweb.'
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