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Last updated on April 19, 2014 at 1:20 EDT

Latest Blue Bite Stories

2013-12-12 16:23:12

Using Mobile to Bridge the Gap Between Physical and Digital Worlds NEW YORK, Dec. 12, 2013 /PRNewswire-iReach/ -- Today, Blue Bite, the Mobile Standard in Out-of-Home(TM), announced exciting new rollouts with three outdoor media companies - Vector Media, Cinema Scene Marketing and Glanz.tv®. The addition of mobile to hotels, movie theatres and shopping malls will further increase users' interaction with screens and digital kiosks, enhancing their in-venue experience by providing...

2013-12-10 12:27:20

Consumers Travel Back to 1893 Chicago via Mobile Enabled Out-of-Home Media CHICAGO, Dec. 10, 2013 /PRNewswire-iReach/ -- Blue Bite, the Mobile Standard in Out-Of-Home(TM), in partnership with DDB Chicago and The Field Museum, announced today the launch of their mobile campaign promoting the exciting 1893 World's Fair Exhibit. The program ran across various outdoor transit media types throughout the city of Chicago during the month of November. (Photo:...

2013-11-06 16:27:53

Providing Valuable Member Information and Interactive Campaigns to Users NEW YORK, Nov. 6, 2013 /PRNewswire-iReach/ -- Today, Outcast Fitness, the nation's largest media network at health clubs, announced a partnership with Blue Bite, the Mobile Standard in Out-of-Home(TM), to install a mobile platform in gyms and health clubs across the country. The first-of-its-kind rollout will provide users with a mobile experience within their gyms, giving them immediate access to fitness and...

2013-10-01 16:27:43

Taxi Passengers Went Behind-the-Scenes with Exclusive Mobile Content from Vogue's September Issue; New Ad Campaigns Set to Roll-Out on Taxi Media Screens this Fall NEW YORK, Oct. 1, 2013 /PRNewswire-iReach/ -- New York City taxis will feature a first of its kind media-mobile technology this Fall when Blue Bite, the mobile standard in Out-of-Home(TM), and Creative Mobile Technologies, LLC (CMT), one of the nation's largest Out-of-Home digital networks and premier technology and...

2013-07-31 12:25:27

Connecting College Students with Each Other and Brands via Mobile LOS ANGELES, July 31, 2013 /PRNewswire-iReach/ -- Today, CBN Campus Media, the leading provider of media and marketing on college campuses, announced that the company will be partnering with Blue Bite, the Mobile Standard in Out-of-Home(TM), to install multimedia advertising on 75 college campuses across the United States. This collaboration will extend target-based advertising on campuses into a new realm of mobile...

2013-07-18 16:23:31

Bringing Value and Rich Mobile Experiences to Multicultural Consumers CHICAGO, July 18, 2013 /PRNewswire-iReach/ -- SmartBomb Media Group, the company behind the iCASHtv Network - the dominant in-store digital network in Check Cashing and Currency Exchange locations in the US, and Blue Bite, the Mobile Standard in Out-of-Home(TM), announced the launch of the largest integrated DOOH and Near Field Communication (NFC) / Quick Response (QR) platform focused on the multicultural...

2013-06-04 23:01:09

Three premiere near field communication (NFC) events will focus on awareness and adoption of technology to enhance customer experience. Dallas, Texas (PRWEB) June 04, 2013 OTA Ventures´ NFC Bootcamp training program and the AccelerateNFC incubator, today announced NFC Week in Boston. This inaugural program, comprised of three distinct events, launches June 12-15. In partnership with the MIT Enterprise Forum of Cambridge´s NFC Community Circle, the NFC Bootcamp will be held June...

2013-05-20 16:24:05

Consumers Driven to Interactive Experience with NFC via Airport Smart Posters NEW YORK, March 20, 2013 /PRNewswire-iReach/ -- Blue Bite, the Mobile Standard in Out-of-Home(TM), today announced the launch of a mobile campaign in partnership with tenthavenue mobile marketing agency Joule, and Paramount Pictures, for the recently released Star Trek Into Darkness motion picture. The multi-media campaign, which launched earlier this month across large format Clear Channel Outdoor and...

2013-05-16 08:21:25

Taxi Riders Can Interact With a Variety of Rich Mobile Experiences at Taxi Media Screens NEW YORK, May 16, 2013 /PRNewswire-iReach/ -- Today, Creative Mobile Technologies (CMT), LLC, one of the nation's largest Out-of-Home digital networks and premier technology and payment processing solutions provider for the taxicab market, and Blue Bite, the Mobile Standard in Out-of-Home(TM), announced a first of its kind media-mobile technology partnership in the U.S. taxi space. Blue Bite's...

2013-03-11 08:26:35

Allows Consumers to Tap or Snap(TM) Smart Screens for Brand Specific, Mobile Content NEW YORK, March 11, 2013 /PRNewswire/ -- Today, Adspace Digital Mall Network announced that the company is collaborating with Blue Bite, the Mobile Standard in Out-of-Home(TM), to install Near Field Communication (NFC) technology into 140 malls of the extensive 206 mall national network. This addition will further increase mall shoppers' mobile interaction with Adspace Networks' digital Smart...