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Last updated on April 17, 2014 at 9:33 EDT

Latest Bourbon whiskey Stories

2012-05-29 02:20:36

CLERMONT, Ky., May 29, 2012 /PRNewswire/ -- This summer, Jim Beam® is building on its bold music legacy while continuing its ongoing commitment to our nation's troops with the 2012 Live Music Series. The Jim Beam® Live Music Series is a string of six live concerts, each featuring one of six artists who has partnered with the world's No. 1 bourbon to bring bold music experiences to fans across the country - Kid Rock, Daughtry, David Gray, Darius Rucker, Bush and Train. Extending the...

2012-05-23 06:23:43

FRANKFORT, Ky., May 23, 2012 /PRNewswire/ -- Buffalo Trace Distillery announces a partnership with Michael Johnathon's WoodSongs Old-Time Radio Hour to celebrate Kentucky Music by bringing two Kentucky favorites together for a double-broadcast production on June 23, 2012. Singers Bobby Osborne, most known for "Rocky Top," one of the most popular songs in America's music history, and Joan Osborne, best known for her international hit single "One of Us" will both perform live in two separate...

2012-05-15 06:28:09

WEED, Ky., May 15, 2012 /PRNewswire/ -- ZZ Top fans won't have to wait for the band's long-awaited new album release to hear the Texas trio's first new single in nine years. Jeremiah Weed Premium Flavored Malt Beverages and the multi-platinum legendary rock band ZZ Top have partnered for a unique creative campaign, which launched this week and includes a short music video featuring the band's first new track in nearly a decade, "I Got To Get Paid," produced by Rick Rubin. The video, which...

2012-05-03 02:27:23

DEERFIELD, Ill., May 3, 2012 /PRNewswire/ -- Hornitos® Premium Tequila today released the second annual Mariachi Mash Up music video and song to celebrate tequila's biggest holiday, Cinco de Mayo. This year, the premium tequila brand brought Twisted Sister and Mariachis together to mash up Twisted Sister's iconic anthem, "We're Not Gonna Take It," and to create the perfect party song for Cinco de Mayo. To view the multimedia assets associated with this release, please click:...

2012-03-22 10:22:24

LOUISVILLE, Ky., March 22, 2012 /PRNewswire/ -- Woodford Reserve, the Official Bourbon of the Kentucky Derby® is honoring the country's favorite horse race with the release of the 2012 Kentucky Derby commemorative bottle. The limited-edition bottle features the artwork of one of America's most recognized and beloved illustrators, Michael Schwab. (Photo: http://photos.prnewswire.com/prnh/20120322/CL75032 ) Schwab, who resides in Northern California, has a classic and timeless quality...

2012-03-01 05:00:00

DEERFIELD, Ill., March 1, 2012 /PRNewswire/ -- Hornitos® Premium Tequila today announced the launch of the second annual Mariachi Mash Up music video and consumer sweepstakes. This year, Hornitos is adding a little mariachi flavor to the iconic party anthem, "We're Not Gonna Take It," to help kick off tequila season and get the party going on Cinco de Mayo. Hornitos is also giving tequila fans the opportunity to enter into a sweepstakes for a chance to win a role in this year's...

2012-02-21 10:00:00

RICHMOND, Va., Feb. 21, 2012 /PRNewswire/ -- Eagle Rare Kentucky Straight Bourbon Whiskey has named Edward E. Clark, Jr. of Waynesboro, Virginia, as the grand prize winner of the 2012 Rare Life Award. Eagle Rare will donate $20,000 to the Wildlife Center of Virginia, where Clark is president and co-founder, in his honor. To view the multimedia assets, please click: http://www.multivu.com/mnr/50926-eagle-rare-bourbon-ed-clark-virginia-wildlife-activist-rare-life-award (Photo:...

2012-01-10 14:03:00

FRANKFORT, Ky., Jan. 10, 2012 /PRNewswire/ -- Buffalo Trace Kentucky Straight Bourbon Whiskey has launched its second annual online Battle of the Bands contest. The Battle of the Bands runs from January 10th until July 1st of this year. Bands or artists can upload songs to the online jukebox on the saloon website to enter to win. Voting will take place at www.buffalotracesaloon.com or the new Buffalo Trace Battle of the Bands Facebook application. The inclusion of the new...

2011-12-20 11:49:00

DEERFIELD, Ill., Dec. 20, 2011 /PRNewswire/ -- In TIME magazine's annual end-of-year reflection, Jim Beam's innovative "Bold Choices" advertising campaign was selected as one of the top 10 TV ads of 2011. Described by the publication as "a strangely inspiring, and wise, piece of advertisement," the TV commercial titled "Parallels" can now add TIME magazine's recognition to a host of industry accolades received throughout the year. "Our movement to celebrate bold choices and...

2011-11-13 09:58:00

HARRISBURG, Pa., Nov. 13, 2011 /PRNewswire-USNewswire/ -- Featuring more than 200 of the world's finest spirits, the 2011 fine spirits festivals in Pittsburgh and Philadelphia will offer something for everyone from the novice to the connoisseur. Each festival provides a one-of-a-kind tasting event for visitors, along with an opportunity to meet the distillers who are the masters behind the products. "We are happy to be part of these events again this year and are pleased to continue...