Latest BPA Worldwide Stories
RICHMOND, Va., Aug. 14, 2012 /PRNewswire/ -- Advertisers and marketing firms (i.e. advertising agencies, integrated marketing communications firms, digital and public relations firms) are now able to benefit from free audit services designed to analyze and predict their future appeal to prospective marketing firms and advertisers, respectively. In today's economy, neither advertisers nor agencies can afford to leave much to chance. And as they investigate new marketing technologies...
WEST CALDWELL, N.J., April 11, 2012 /PRNewswire/ -- The Private Journey magazine, the luxury lifestyle publication created for the Ultra-high Net Worth Consumer, is pleased to announce the delivery of its Spring issue. As a BPA Worldwide member, The Private Journey is distributed quarterly onboard private jets and in jet terminals. With this issue, the magazine will pick-up additional distribution as the exclusive private jet magazine found in IGY Marinas throughout North America and...
NEW YORK, March 26, 2012 /PRNewswire/ -- PRIME Research, a global leader in strategic communications research, announced today the addition of Joel Wethall as Vice President of Business Development. The expansion accelerates PRIME's rapidly growing business in the Americas. "Joel joins PRIME at a time of significant growth," said Mark Weiner, CEO of PRIME Research in the Americas. "His cross-industry consulting background helping global organizations with the delivery of...
WEST CALDWELL, N.J., Jan. 17, 2012 /PRNewswire/ -- The Private Journey, the luxury lifestyle publication created for the Ultra-high Net Worth Consumer, is pleased to announce that it recently received its BPA Worldwide Initial Audit Report for the 3-month period ending December 2011. This report certifies that the magazine reaches 96,770 qualified recipients quarterly through its distribution in private jets and jet terminals, as well as to select events. (Photo:...
SAN FRANCISCO, Sept. 1 /PRNewswire/ -- Bizo (www.bizo.com), the world's largest online B2B audience targeting platform and advertising network, today becomes the first and only B2B online data provider to have its audience data certified by BPA Worldwide (www.bpaww.com), the global auditor of media. BPA has certified the Bizo Analyze solution, and the platform and business demographic or "bizographic" data that powers it, as a valid source of B2B audience data. As the industry's largest...
SAN FRANCISCO, March 31 /PRNewswire/ -- Online media buyers and advertisers rely on accurate Web site metrics to determine whether specific sites will reach their target audiences. To help those looking to reach business professionals online, Bizo (www.bizo.com), the world's largest online B2B audience targeting platform and advertising network, and BPA Worldwide (www.bpaww.com), the global auditor of media, announced a strategic relationship to provide site traffic numbers and visitors'...
