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Last updated on April 23, 2014 at 1:22 EDT

Latest Brand Stories

2014-04-22 23:11:57

Customized printing solutions company, Brand Label Inc. introduces its new website to current and potential customers, complete with new user-friendly features. Jacksonville, F.L. (PRWEB) April 22, 2014 Brand Label Inc. is proud to announce the completion of its new responsive website redesign, which was officially set live for public viewing on Wednesday April 16, 2014. Due to the new updates, visitors will now discover that no matter which type of device they choose to view from, the...

2014-04-22 23:11:30

Maritz Motivation Solutions to present a webinar that focuses on results from a landmark social intelligence study of the U.S. loyalty landscape, providing intriguing and revealing loyalty insights from consumers. Cincinnati, OH (PRWEB) April 22, 2014 Perception is reality in today’s socially-enabled, hyper-connected culture where consumers can and do say anything and everything online about their brand experiences. Those consumer-to-consumer interactions represent an unprecedented...

2014-04-22 23:09:37

Driving the evolution of influence, Fluencr develops a powerful tagging feature that pinpoints social impact on brands. Las Vegas (PRWEB) April 22, 2014 Fluencr today announced availability of its iOS app for iPad and iPhone, designed to connect passionate consumers with their favorite brands for exciting endorsement-style engagement. Currently in public beta and working with big name brands, Fluencr is a micro-endorsement platform that monetizes social media influence for both brands and...

2014-04-22 08:29:44

InReality Uses Reality Gap Analysis to Help Brands Shrink the Gap Between a Brand's Self-Perception and a Customer's Reality ATLANTA, April 22, 2014 /PRNewswire/ -- InReality, one of the country's fastest growing customer experience (CX) strategy and design firms, offers the industry a CX measurement tool to assess the gaps between brand promises and customer experiences--the Reality Gap Analysis. These gaps can directly affect a brand's bottom line. A recent Oracle study reveals...

2014-04-22 08:29:13

Local Market Launch's TruPoint Synchronization Technology named a finalist in LSA's Ad to Action Awards competition; Winners to be announced at LSA|14. SANTA BARBARA, Calif., April 22, 2014 /PRNewswire-iReach/ -- Local Market Launch, leading provider of business listings management and local presence solutions for national brands, multi-location businesses, franchises, and local SMBs, today announced CMO Gideon Rubin will be a featured speaker at two upcoming leading local media...

2014-04-21 08:26:22

DUBLIN, April 21, 2014 /PRNewswire/ -- Actavis plc (NYSE: ACT) today announced that G. Frederick Wilkinson, President, Actavis Global R&D, will leave the Company effective April 25, 2014. The Company noted that Mr. Wilkinson has accepted the position of President and Chief Executive Officer at Impax Laboratories, Inc. (NASDAQ: IPXL). "Over the past five years, Fred has played an essential role in our evolution from a primarily generics company to a leading specialty...

2014-04-18 12:24:06

Overnight Reputation has announced that they are launching a new white label reputation management service. The service is designed with the intention of assisting other reputation management firms in any number of aspects as they implement and execute a reputation management campaign. MADERA, Calif., April 18, 2013 /PRNewswire-iReach/ -- Industry leader Overnight Reputation has announced the launch of a new white label reputation management service. The service is designed to assist...

2014-04-17 23:04:40

Cellucor, sports nutrition brand and maker of the explosive pre-workout supplement, C4 Extreme, announced the winner of the first ever ‘Cellucor C4 Mystery Flavor Challenge.’ New York, N.Y. (PRWEB) April 17, 2014 After months of anticipation from Cellucor fans, the sports nutrition brand revealed the winner of its first ever ‘Cellucor C4 Mystery Flavor Challenge.’ “Flyin’ Hawaiian” beat out 32 other flavors in a fan driven, ‘March Madness’ style bracket. During the final...

2014-04-17 16:27:20

DUBLIN, April 17, 2014 /PRNewswire/ -- Actavis plc (NYSE: ACT), a leading global specialty pharmaceutical company, today announced that it has entered into agreements with Akorn, Inc. and Hi-Tech Pharmacal Co. Inc. to purchase four currently marketed products and one product under development for cash consideration. The closing of the purchase agreements are contingent upon the consummation of Akorn's acquisition of Hi-Tech. Financial terms of the agreements were not disclosed. The...

2014-04-16 23:07:56

Sunglass Hut Partners with IDL Worldwide for its Millennial-Focused Retail Brand and Environment, Shaded. Pittsburgh, PA (PRWEB) April 16, 2014 In an effort to better connect with the Millennial Generation, Sunglass Hut launched a new retail brand and environment, Shaded, this past November. To capture these consumers, Sunglass Hut sought to make a very different statement from its current retail space. To help position this new brand in the marketplace from a visual and retail point of...


Latest Brand Reference Libraries

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2010-10-11 21:16:18

Liquid Paper, a brand of the Newell Rubbermaid Company, is a type of correction fluid used to fix typewriting in the past and now handwriting mistakes. Bette Nesmith Graham created the first correction fluid in 1951. Since she worked as a typist she made many mistakes and wanted to correct them, so she started with tempera paint and created what she called Mistake Out. She even provided her co-workers with bottles that had the brand name on it. Soon Graham was fired from her typist job...

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