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2014-05-13 23:05:51

Cap Watkins, Etsy Design Lead, discusses new team management role, accessible design, and tools for internal brand workflows. (PRWEB) May 13, 2014 Etsy Lead Designer, Cap Watkins, joins this week's episode of On Branding to discuss project management, the company's unique 'maker' culture, and accessible design traits. Etsy is an online marketplace that inspires craftspeople, artisans, and designers around the world to buy and sell one-of-a-kind goods. Since the New...

2014-05-13 16:25:30

LOS ANGELES, May 13, 2014 /PRNewswire/ -- -- NVE: The Experience Agency, a Los Angeles-based brand experience and event design firm, today announced its immediate expansion to New York City. -- For more than eight years, NVE has become known for producing unique brand experiences and stunning special events for some of the world's most iconic brands. -- Some of NVE's recent clientele includes: Beats by Dr. Dre, 20(th) Century Fox,...

2014-05-13 08:29:52

HIGH-POWERED MEDIA SALES VETERAN HELPS POWER COMPANY'S JUST-ANNOUNCED 'BRANDED ENTERTAINMENT NETWORK - BEN' NEW YORK, May 13, 2014 /PRNewswire/ -- Corbis Entertainment, a division of Corbis, a Bill Gates company, today announced Corey Silverman as Head of Global Sales leading the company's sales efforts targeting media agencies and brands. http://photos.prnewswire.com/prnvar/20140512/86785 The news comes on the heels of Corbis Entertainment's launch of their Branded Entertainment...

2014-05-13 08:27:31

Site Gives Companies A "Buffalo-Rating" to Evaluate Domestic Production Compliance; Intends to Create Additional Job Opportunities In the USA By Introducing Consumers To American Products and Businesses SAN DIEGO, May 13, 2014 /PRNewswire/ -- American Brand Project (www.AmericanBrandProject.com) launches today with the goal of helping consumers discover and experience great American brands. American Brand Project tells the stories behind these brands and individuals who are...

2014-05-12 16:25:38

World's Number One Olive Oil Brand Entices Shoppers with Interactive Mobile Marketing Campaign Featuring Video, Recipes and More NEW YORK, May 12, 2014 /PRNewswire/ -- Consumers will taste-test the best of what Bertolli Olive Oil has to offer in the form of mobile content, featuring mouthwatering recipes and bite-size videos starring Chef Fabio Viviani. Building on the success of their first mobile marketing campaign partnership that utilized SmartSource with NFC, News America...

2014-05-12 08:37:07

HAUPPAUGE, N.Y., May 12, 2014 /PRNewswire/ -- VOXX International Corporation (Nasdaq: VOXX) today announced that its President and Chief Executive Officer, Pat Lavelle will be presenting at Cowen & Company's 42(nd) Annual Technology Media & Telecom Conference on May 28, 2014 at 8:00 a.m. (Eastern Time). The conference will take place at the New York Palace Hotel in New York City. The presentation will be webcast live on the Company's website at...

2014-05-12 00:21:12

Chinese Multinationals Increased International Trademark Filings 84 Percent over Last Five Years HONG KONG & NORTH QUINCY, Mass., May 11, 2014 /PRNewswire/ -- Chinese brands are expanding internationally at a rapidly-growing pace, according to a new report from Thomson Reuters CompuMark, a Thomson Reuters Intellectual Property & Science business and global leader in trademark searching and brand protection solutions, announced today at the INTA 2014 Annual Meeting. The new report,...

2014-05-09 23:04:19

National Brand Journalism Experts Use New Method to Teach PR Professionals Columbus, Ohio (PRWEB) May 09, 2014 For more than 15 years MediaSource, a Columbus-based public relations firm, has been practicing strategic storytelling for their healthcare clients. The company launched its new brand journalism PR services in 2013, positioning them as a national authority. MediaSource President Lisa Arledge Powell, a top expert on brand journalism, led a session on this PR trend at the Public...

2014-05-09 23:01:26

With BoostmyAds, advertising agencies, vendors and, media companies can market and sell their advertising products and services to reach a global audience of buyers, instantly. New York (PRWEB) May 09, 2014 With the launch of BoostmyAds.com, getting the word out has never been easier or had further reach. Headquartered in the USA, with offices in Asia and Europe, BoostmyAds.com is a new business-to-business platform created specifically for the advertising industry. Boostmyads.com makes...

2014-05-08 12:20:57

ATLANTA, May 8, 2014 /PRNewswire/ -- AutoTrader.com® today released a new case study, which details how an Oregon dealership uses the Trade-In Marketplace(TM) to enhance its trade-in process and acquire inventory. Based in Wilsonville, Oregon, Parker Johnstone's Wilsonville Honda is a franchise dealership that markets primarily within a 50-mile radius of Portland. Since October 2010, Trade-In Marketplace has played a pivotal role in the dealership's integrated trade-in and sales...


Latest Brand Reference Libraries

0_04f94e510bed78401cec3749aa3e4d83
2010-10-11 21:16:18

Liquid Paper, a brand of the Newell Rubbermaid Company, is a type of correction fluid used to fix typewriting in the past and now handwriting mistakes. Bette Nesmith Graham created the first correction fluid in 1951. Since she worked as a typist she made many mistakes and wanted to correct them, so she started with tempera paint and created what she called Mistake Out. She even provided her co-workers with bottles that had the brand name on it. Soon Graham was fired from her typist job...

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Word of the Day
siliqua
  • A Roman unit of weight, 1⁄1728 of a pound.
  • A weight of four grains used in weighing gold and precious stones; a carat.
  • In anatomy, a formation suggesting a husk or pod.
  • The lowest unit in the Roman coinage, the twenty-fourth part of a solidus.
  • A coin of base silver of the Gothic and Lombard kings of Italy.
'Siliqua' comes from a Latin word meaning 'a pod.'
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