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Latest Brand Stories

2015-03-17 08:26:23

ATLANTA, March 17, 2015 /PRNewswire/ -- Scout, a full-service advertising agency with extensive CPG and retail experience, announced that it has been selected agency of record for Flowers Foods,

2015-03-16 16:24:13

LOS ANGELES, March 16, 2015 /PRNewswire/ -- Kirsten Atkinson has joined Walton Isaacson as VP of Media and Branded Integration, a new position, effective immediately.

2015-03-16 12:29:00

BY 2020, SALES +40% AND EBITDA DOUBLING vs 2014 PADUA, Italy, March 16, 2015 /PRNewswire/ -- Safilo Group S.p.A., the fully integrated Italian eyewear creator and worldwide distributor of quality

2015-03-16 12:24:43

From the technology company powering fast, convenient alcohol delivery in more cities across the United States than anyone else, comes a new, fun mobile-lifestyle brand that evokes "The Joy of Drinking,"

2015-03-16 08:21:10

Fresh logo reflects evolution underway in the company ATLANTA, March 16, 2015 /PRNewswire/ -- Nearly 16 years ago, Autotrader created the online automotive marketplace and began a

2015-03-15 23:00:33

One of nation's largest optical retail providers signs with growing brand delivery optimization partner to reduce costs, unify brand experiences, and boost retail sales productivity.

2015-03-12 23:03:30

BPI Sports picks Zimmerman for $15 million account without review to become premiere sports nutrition brand Fort Lauderdale (PRWEB) March 12, 2015 BPI

2015-03-12 16:31:20

ENCINTAS, Calif., March 12, 2015 /PRNewswire/ -- SWENYO, an ecommerce start-up founded by Ricardo Camargo, has plans to shake up the $74 billion home goods market with its youth-centric

2015-03-12 16:25:41

LONDON, March 12, 2015 /PRNewswire/ -- SummaryBeer Market Insights Africa provides the reader with both quantitative data and qualitative analysis of African beer markets highlighting


Latest Brand Reference Libraries

0_04f94e510bed78401cec3749aa3e4d83
2010-10-11 21:16:18

Liquid Paper, a brand of the Newell Rubbermaid Company, is a type of correction fluid used to fix typewriting in the past and now handwriting mistakes. Bette Nesmith Graham created the first correction fluid in 1951. Since she worked as a typist she made many mistakes and wanted to correct them, so she started with tempera paint and created what she called Mistake Out. She even provided her co-workers with bottles that had the brand name on it. Soon Graham was fired from her typist job...

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Word of the Day
adustion
  • The act of burning, scorching, or heating to dryness; the state or being thus heated or dried.
  • In medicine, cauterization.
The word 'adustion' comes from the Latin 'adustio', 'burning'.
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