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Latest Brassieres Stories

2011-03-07 15:54:00

COLUMBUS, Ohio, March 7, 2011 /PRNewswire/ -- As plus size women increasingly gravitate toward fashion-forward, sexy, intimate apparel, Cacique, Lane Bryant's intimates division, is turning up the heat with the launch of an even sexier new plunge bra - straight from the sizzling Las Vegas catwalk. Celebrity plus size model, Ashley Graham, unveiled a bedazzled version of the hot new bra at Lane Bryant's recent fashion show, the brand's first runway spectacular in nearly a decade....

2011-02-21 07:25:00

ALISO VIEJO, Calif., Feb. 21, 2011 /PRNewswire/ -- Wick'em has a lot in store for women with sore, sensitive, or allergy-prone skin. The launch of their new Natural Bamboo Bra Liner was inspired by an overwhelming number of customer requests for a bra liner that was not only soft enough for extra-sensitive skin, but was also constructed without substances that can often be skin-irritating. Wick'em discovered that most of these requests came from women who were suffering from some type of...

2011-02-17 10:15:00

LAS VEGAS, Feb. 17, 2011 /PRNewswire/ -- Less than a year after a plunging red bra ignited a media firestorm and became an instant YouTube sensation, Lane Bryant - creator of the Cacique lingerie ad deemed too hot for television - is set to turn up the heat as it debuts dozens of sizzling new lingerie and ready-to-wear ensembles in the brand's first return to the catwalk in nearly a decade. The show takes place on February 20th at Planet Hollywood on the Las Vegas Strip. Celebrity plus...

2011-02-16 15:47:00

ISELIN, N.J., Feb. 16, 2011 /PRNewswire/ -- Maidenform Brands, Inc. (NYSE: MFB), announced today that it will be the exclusive distributor of intimate apparel products incorporating Nano-Tex, Inc.'s Neutralizer, a patent pending technology that wicks away moisture, dries quickly and neutralizes odors. "As a company that is acutely focused on innovation and our consumers, we are pleased to provide women with heightened comfort and confidence by incorporating Nano-Tex's technology into our...

2011-02-10 15:58:00

COLUMBUS, Ohio, Feb. 10, 2011 /PRNewswire/ -- The sexy Lane Bryant "red bra" commercial that set off a media firestorm and sparked a heated debate over size bias in America has been awarded this year's AME Platinum Award for advertising marketing and effectiveness. It also landed at the top spot on Brandweek.com's most read articles for 2010. Created for Cacique®, the brand's intimates division, the ad features plus size supermodel, Ashley Graham, confidently showing...

2011-02-01 00:37:30

Cleavitz, http://www.cleavitz.com, the comfortable cleavage control half-top, to reveal new products and discounts at apparel tradeshows in February Gaithersburg, MD (PRWEB) January 31, 2011 What:     Cleavitz, the comfortable cleavage control half-top at cleavitz.com, will provide discounts and information on their products at the AmericasMart and MAGIC tradeshows in February. When:     AmericasMart, February 3-6, 2011, 9:00 a.m. to 6:00 p.m....

2011-01-26 09:00:00

SHERMAN OAKS, Calif., Jan. 26, 2011 /PRNewswire/ -- After establishing a solid web presence, Stickercity.com recently unveiled a newly redesigned website -- with improved categorization, navigation, instructional videos and more. The site features most of the well-known brands, such as 3M, Oracal and Avery at very competitive prices. "Whether clients want to add vinyl stripes or a full car wrap, Stickercity.com's new website was specifically designed with the customer's experience in...

2011-01-26 08:10:00

NEW YORK, Jan. 26, 2011 /PRNewswire/ -- Wacoal, the leading intimate apparel brand, announces the debut of the revolutionary iPant -- new shapewear that works with your body to visually reduce the appearance of cellulite from your waist, hips and thighs as you move. The first in America to utilize Novarel Slim® technology in shapewear, Wacoal's iPant will help you redefine your silhouette and reshape your lower body in 28 days with lasting results. The iPant launches...

2011-01-24 10:25:00

FORT MYERS, Fla., Jan. 24, 2011 /PRNewswire/ -- Soma Intimates, the ultimate destination for intimate and lifestyle apparel, announces its second bra drive to help women in need. From January 24th - February 14th, 2011, the retailer will collect new and gently used bras at 128 Soma Intimates boutiques nationwide. (Logo: http://photos.prnewswire.com/prnh/20100712/FL33424LOGO ) The gently used bras will be donated to local women's shelters and breast cancer support groups in each...

2010-12-17 00:00:44

The Laser Bra is a laser-assisted technique used to provide a more natural shape to the lifted or reduced breast and to provide longer lasting support. Dr. Heck explains, "I find the Laser Bra particularly useful for my breast lift procedures." While a traditional breast lift removes excess tissue in the lower portion of the breast, the Laser Bra preserves some of this tissue to be used as a support system for an improved shape. Columbus, OH (PRWEB) December 16, 2010 Dr. Robert Heck,...


Word of the Day
malpais
  • The ragged surface of a lava-flow.
'Malpais' translates from Spanish as 'bad land.'