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Last updated on April 20, 2014 at 8:28 EDT

Latest Brassieres Stories

2013-08-19 12:27:02

NEW YORK, Aug. 19, 2013 /PRNewswire/ -- A shirt sizing solution has arrived that solves a common fit problem for women -- no more button-popping or baggy-at-the-waist shirts. From the editors of InStyle magazine, comes InStyle Essentials, a collection of chic, white, button-front shirts using TrioFit, a patented sizing system that allows women to shop by bra size, ensuring a nearly custom-fit. (Photo: http://photos.prnewswire.com/prnh/20130819/NY65887 ) The only shirts to be sold...

2013-08-05 23:21:05

Minnesota bra fit stylists from La Bratique are proud to announce the grand opening for their new store, Braboleta on Thursday, August 8th from 11AM-7PM. Minneapolis, MN (PRWEB) August 05, 2013 What better way to go back to school than with the confidence that a beautifully fitted bra can give? The new girl power store is set to make its grand debut on to the Minnesota fashion scene. Braboleta will host its grand opening on Thursday, August 8th from 11AM-7PM. The new store will carry...

2013-07-09 08:33:38

Intimate Apparel Retailer Launches Its Next Giving is Beautiful(TM) Soma Bra Donation With A New, Enhanced Online Experience NEW YORK, July 9, 2013 /PRNewswire/ -- Soma Intimates announces its next Giving is Beautiful(TM) Soma Bra Donation. The nationwide charitable initiative to collect bras for women in need is the largest of its kind. With more than 500,000 bras collected to date, the scale and scope of the project is a testament to Soma Intimates and the Soma customer's...

2013-06-25 16:26:50

EDISON, N.J., June 25, 2013 /PRNewswire/ -- Women know and love Chantelle, the French lingerie brand known for perfect fit, elegant style, and unsurpassed craftsmanship. With band sizes 30-44 and cup sizes A-H, Chantelle has something to offer every woman, but the DD+ woman knows that few other brands offer the superior fit that comes from Chantelle. (Photo: http://photos.prnewswire.com/prnh/20130625/NY38151 ) Bare Necessities and Chantelle have partnered to offer a fantastic...

Labeling Food Sizes Affects Perceptions
2013-06-25 11:19:08

Brett Smith for redOrbit.com - Your Universe Online The idea of portion control was at the center of New York City Mayor Michael Bloomberg’s so-called soda ban, and a new study from a pair of Cornell University researchers has found describing a portion size can affect eating habits in the same way smaller portions can reduce food intake. According to the study published in the journal Health Economics, labeling something as “Regular” or “Double Size” impacts how much people...

2013-06-18 23:24:39

Nouvelle Inc., one of the world's leading providers of compression wear recovery products, offers an expanded line of arm care garments. Arm lifts in women have increased by the thousands in recent years, as documented by the American Society of Plastic Surgeons. Nouvelle specializes in crafting garments to accommodate arm surgeries performed in conjunction with breast augmentation and reduction. Virginia Beach, VA (PRWEB) June 18, 2013 New statistical data released by the American Society...

2013-06-17 23:00:49

New Company is Gearing Up to Roll Out New Line of Stylish and Supportive Bras for Large-busted Women Tempe, AZ (PRWEB) June 17, 2013 Bust´DD (pronounced ℠busted´), a new company that will provide bras that are both stylish and well-fitting to women with large busts, will soon launch their crowdfunding campaign on Indiegogo. The company is founded by two women who understand the problem of ill-fitting bras and want to offer beautiful, quality intimate wear to other busty...

2013-06-14 23:16:01

Vintage-inspired apparel and décor e-tailer ModCloth aims to redefine industry standards. San Francisco, CA (PRWEB) June 14, 2013 Since 2002, ModCloth has been the premier online shopping destination for all things vintage-inspired – from women´s apparel to retro home décor, the site offers unique items sourced from designers around the world. Studies show that the average American woman wears a size 14, which is the size cap for many U.S. retailers. Now, ModCloth...

2013-06-06 12:29:46

HerRoom and HisRoom Announce 2013 Winners in Search for the Best of the Best Underneath it All DALLAS, June 6, 2013 /PRNewswire/ -- HerRoom.com and HisRoom.com, the largest online intimate apparel retailers, today announced the winners of the seventh annual Undie Awards. Over the past month, more than 40,000 voters turned out online to cast their votes for their favorite under things, including underwear, bras, undershirts and shapewear. The Undie Award winners are the cream of the...

2013-05-30 12:29:07

New JOCKEY® bra, with Patented Volumetric Fit System, Gives Women a Near-Custom Fit KENOSHA, Wis., May 30, 2013 /PRNewswire/ -- Women often complain about their bras--poor fit, underwire problems, inconsistent sizing, and discontinued styles--and Jockey International, Inc. believes it has the solution to these problems. Jockey is proud to introduce JOCKEY® bra, which features volumetric sizing, replaces underwires with a 3-D Contour support and guarantees consistent sizing in...