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Latest Brian Wansink Stories

pouring wine
2014-08-25 03:00:30

Angie Hunt, Iowa State University Sticking to a general rule of pouring just a half glass of wine limits the likelihood of overconsumption, even for men with a higher body mass index. That’s the finding of a new Iowa State and Cornell University study to be published in a forthcoming issue of the International Journal of Drug Policy. Laura Smarandescu, lead author and an assistant professor of marketing at Iowa State, says the research team looked at a variety of factors to understand...

decoding restaurant menus
2014-07-30 05:31:58

April Flowers for redOrbit.com - Your Universe Online How much are your meal choices influenced by the menu presentation? A great deal, according to a new study from Cornell University that found what you order may have less to do with what you want, and more to do with the menu itself. The study, published in the International Journal of Hospitality Management, examined 217 menus, along with the selections of over 300 diners. The findings revealed that two factors influence your dinner...

clean plate club
2014-07-26 04:00:48

Summary by Brian Wansink, PhD, Cornell Food and Brand Lab If you’re a member of the Clean Plate Club – you eat pretty much everything you put on your plate – you’re not alone! A new Cornell University study shows that the average adult eats 92% of whatever he or she puts on his/her plate. “If you put it on your plate, it’s going into your stomach,” says Brian Wansink Ph.D., author of the forthcoming book, Slim by Design, Professor of Marketing and Director of the Cornell Food...

2014-07-11 10:05:45

Cornell Food & Brand Lab It's not about nutrition While Tofu is considered a healthy source of protein, that's not why the Millennials are eating it, according to a new study to be presented at Tops Club Inc.'s annual International Recognition Days convention July 10th in Milwaukee. Tofu's new champion recruits are 20-something women who want dishes that are quick, easy to cook and that can help keep them trim. "They basically seem to care less about any health benefits of...

Studies Suggest People Eat Healthier When The Workout Is Fun
2014-07-10 07:07:31

[ Watch the Video: Fun Or Exercise? ] Alan McStravick for redOrbit.com - Your Universe online When it comes to an effective diet and exercise routine, it really is mind over matter. A pair of studies performed by US and French institutions explains that if you can convince yourself that your exercise is a fun activity rather than a grueling task, you are more likely to maintain a healthier diet. The first of the two studies, conducted by researchers from the Cornell Food and Brand...

Avoid Ingredient-Based Food Fear By Increasing Familiarity
2014-06-25 03:40:53

[ Watch The Video: Food Fears: Increasing Familiarity Is The Best Way To Avoid Ingredient-Based Food Fear ] By Brian Wansink, Cornell University Daily headlines on internet pages and blogs claim: “New ingredient X is harmful to your health.” Such warnings can scare people into avoiding these ingredients without actually knowing the facts, leading some people to have food fears about ingredients such as sugar, fat, sodium, high-fructose corn syrup (HFCS), mono sodium glutamate...

Bite Vs Chew: Rowdy Kids Calm Down At Mealtime When Given Utensils
2014-04-24 04:50:33

[ Watch the Video: Cutting Up Food Can Make Kids Less Rowdy ] Brett Smith for redOrbit.com - Your Universe Online A new study from the Cornell Food and Brand Lab has found that the way young kids eat their food impacts how rowdy they are at mealtime. Published in the journal Eating Behaviors, the new study shows that when children between the ages on 6 and 10 ate foods they had to bite using their front teeth - like drumsticks, or whole apples - they were more rambunctious than when...

Chocolate Milk Bans Have Backfired In Some Schools
2014-04-17 11:35:14

[ Watch the Video: Banning Chocolate Milk Has Surprising Consequences ] Brett Smith for redOrbit.com - Your Universe Online Citing insufficient nutritional value, some schools have banned chocolate milk from their lunch programs and offered skim milk instead. However, that move may be counterproductive as a new study published in PLOS ONE has found that kids who no longer have the choice on chocolate milk take 10 percent less milk and waste 29 percent more. The researchers came to...

The Trix Rabbit Has Eyes For Your Child: How Eye Contact Influences Consumer Cereal Choices
2014-04-03 06:38:24

Lawrence LeBlond for redOrbit.com - Your Universe Online The next time you go shopping you may want to stay out of the cereal aisle if you have your kids in tow. A new study from Cornell University has discovered that cereals marketed to children are oriented about 23 inches (on average) off the ground and have spokes-characters that draw the attention of kids with their gazes. Researchers Aner Tal and Brian Wansink from Cornell Food and Brand Lab worked with Aviva Musicus from Yale to...

Can Offering Healthy Foods At Concession Stands Be Beneficial?
2014-03-17 03:30:49

University of Iowa [ Watch The Video: Concession Stand Makeover ] In the fall of 2008, the booster club in Muscatine, Iowa took a chance. Researchers from the University of Iowa asked whether the club would add healthy foods – from apples to string cheese – to its concessions menu. And, by the way, would it also consider putting healthier ingredients in big sellers like nachos and popcorn? These were no idle requests. Booster clubs across the United States directly support...


Word of the Day
malpais
  • The ragged surface of a lava-flow.
'Malpais' translates from Spanish as 'bad land.'