Latest Bridgestone Stories

Mayor, company and community leaders to attend milestone event in Mesa, Ariz., on May 16 NASHVILLE, Tenn., May 9, 2013 /PRNewswire/ -- Bridgestone Americas, Inc. (BSA) today announced the groundbreaking of its Biorubber Process Research Center, a research and development project in Mesa, Ariz., to investigate the use of the Guayule plant as an alternative natural rubber source. The invitation-only groundbreaking ceremony will take place on May 16 and will feature key leaders from...

In honor of Earth Month, Bridgestone presents survey and infographic results to reveal consumer attitudes toward sustainable behaviors in 20 US markets NASHVILLE, Tenn., April 22, 2013 /PRNewswire/ -- Bridgestone Americas and Bridgestone Retail Operations (BSRO) today released the findings of the companies' Earth Day 2013 Consumer Recycling and Sustainability Survey, revealing U.S. consumer attitudes toward recycling and sustainable behaviors in 20 cities. The findings and...

Free tread and pressure checks educate Chicago drivers about the positive impact of proper tire care on the environment BLOOMINGDALE, Ill., April 15, 2013 /PRNewswire/ -- On Saturday, April 20, in honor of Earth Day, Bridgestone Retail Operations (BSRO) will host "The Great Inflate," offering free tire pressure and tread depth checks during regular business hours at 79 Firestone Complete Auto Care "Inflation Stations" in the Chicagoland area. This effort aims to educate area drivers...

Program finds valuable end use for spent tires NASHVILLE, Tenn., April 11, 2013 /PRNewswire/ -- This week, Bridgestone Americas, Inc. announced progress toward the company's goal to eventually assure that for every tire Bridgestone Americas sells in the U.S., one spent tire (a tire that has been removed from use) will be used for a valuable purpose. The program, which falls under Bridgestone Americas' "One Team, One Planet" environmental commitment, was launched during national Earth...

Waste reduction, energy efficiency, eco-products and environmental leadership to be featured throughout April in honor of Earth Day NASHVILLE, Tenn., April 10, 2013 /PRNewswire/ -- As part of its ongoing commitment to ensure a healthy environment for future generations, Bridgestone Americas, Inc., today kicked off a four-week schedule of announcements that highlight the company's commitment to sustainable business practices. The company's first announcement presents its success in...

NEW YORK, March 28, 2013 /PRNewswire/ -- At a press conference hosted by the New York International Auto Show and Bridgestone Corporation, the Tesla Model S was declared the 2013 World Green Car. The Tesla Model S was chosen from an initial entry list of twenty-one new vehicles from all over the world, then a short list of ten, then three finalists: the Tesla Model S, the Renault Zoe and the Volvo V60 Plug-in Hybrid. "The success of Model S is a critical step towards the widespread...

NASHVILLE, Tenn., March 21, 2013 /PRNewswire/ -- Bridgestone Commercial Solutions, a business of Bridgestone Americas Tire Operations, today launched a new Firestone all-position radial tire for on/off-highway use at the Mid-America Trucking Show. The introduction of this new Firestone tire demonstrates a commitment to supporting drivers and small fleet owners by creating innovative products that help improve operating costs. The Firestone FS820 is designed for steer, drive and...

New tires promote fuel efficiency without sacrificing removal miles NASHVILLE, Tenn., March 21, 2013 /PRNewswire/ -- Bridgestone Commercial Solutions, a business of Bridgestone Americas Tire Operations, today at the Mid-America Trucking Show unveiled three new Firestone-brand commercial truck tires for regional to long-haul use as part of the company's commitment to supporting drivers and small fleet owners with innovative, fuel-saving designs, fuel-efficient tread patterns and other...

Matthew Stevenson appointed Vice President NASHVILLE, Tenn., March 20, 2013 /PRNewswire/ -- Bridgestone Americas Tire Operations (BATO) today announced a new vice president of marketing for its commercial tire division, effective March 1, 2013. Matthew Stevenson has been named Vice President, Commercial Tire Division, BATO. Stevenson has an extensive background in marketing for commercial vehicle and component companies, including his most recent position as General Manager of...

Reinvigorated brand campaign inspires reflection on Firestone's iconic past and focus toward innovative future NASHVILLE, Tenn., March 20, 2013 /PRNewswire/ -- At the Mid America Trucking Show in Louisville, KY, Bridgestone Commercial Solutions will launch its new Firestone campaign, "Those With Drive, Drive a Firestone." The new campaign coincides with a major launch of new tires featuring technological advancements that specifically address the needs of drivers and small fleet...