Latest Burson-Marsteller Stories

2011-08-11 08:00:00

CHICAGO, Aug. 11, 2011 /PRNewswire/ -- MSLGROUP, the Publicis Groupe's flagship communications and events company, today announced the appointment of Jack Yeo as senior vice president and director of Crisis and Issues Management in its Chicago office. He will be the senior crisis and issues management strategist for a number of the agency's corporate and consumer clients in the Midwest, and will be responsible for developing and building the office's crisis communications capabilities....

2011-06-15 13:00:00

SIMSBURY, Conn., June 15, 2011 /PRNewswire/ -- The Donaldson Group, a nationally recognized leader in image communications based in Simsbury, Conn., is pleased to welcome both Bill Kelly and Alexandra Wetmore as Art Directors. With these new pros, The Donaldson Group has added superior creative and design talent to their already impressive team. Bill Kelly, founder of Kelly Design Company in Hartford, joins The Donaldson Group with years of experience and extensive knowledge of the...

2011-05-16 17:24:00

SAN DIEGO, May 16, 2011 /PRNewswire/ -- Sometimes the internet does not play nice, but a knowledgeable PR firm can navigate clients into the right direction if faced with a fierce competitor. And, a solid PR foundation is anchored by crisis management - and every company should be equipped with a solid public relations action plan should a potentially damaging situation arise. Take for example the recent PR scandal surrounding Facebook. In a string of recent schemes that have gone...

2011-05-12 15:10:00

Reports surfaced on Thursday claim that Facebook hired a PR firm to get USA Today and other news outlets to try and smear Google's name in the social network world. The Daily Beast confirmed that Facebook hired Burson-Marsteller, one of the world's largest PR firms, to get USA Today, the Washington Post and other high profile U.S. news outlets to write negative stories about Google's privacy policies. However, Paul Cordasco, a spokesman for Burson-Marsteller, told the Guardian that the...

Word of the Day
  • An evil spirit; a devil.
  • A nightmare.
  • In astrology, the twelfth house of a scheme or figure of the heavens: so called from its signifying dreadful things, such as secret enemies, great losses, imprisonment, etc.
'Cacodemon' comes from a Greek term meaning 'evil genius.'