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Latest Burson-Marsteller Stories

2011-04-26 15:58:00

CHICAGO, April 26, 2011 /PRNewswire/ -- Ketchum, one of the world's leading public relations agencies, named Kim Essex as senior vice president and senior client director for the Ketchum Midwest Brand and Food Practice. In addition to leading brand work on key Ketchum accounts, Essex will serve as a senior strategist to clients for Ketchum Midwest, which comprises Ketchum's Chicago and Pittsburgh offices, and will lead business development in the agriculture and food sectors. Essex most...

2011-03-24 08:30:00

NEW YORK, March 24, 2011 /PRNewswire/ -- Weber Shandwick, one of the world's leading global public relations firms, today announced that Carol Ballock has joined as executive vice president in the firm's Corporate practice, effective immediately. An expert in corporate and CEO reputation, Ballock will be responsible for generating thought leadership platforms for C-suite executives, as well as helping them raise their visibility and stature among key stakeholders. Ballock will oversee...

2011-01-27 04:00:00

NEW YORK, Jan. 27, 2011 /PRNewswire/ -- How effective are the world's leading public relations firms at promoting and managing their own brands? Using the Dow Jones Insight media analysis tool, Dow Jones measured the media coverage of the world's public relations firms, compiling a list of the large and mid-size firms that generated the most media attention during 2010. Of the firms examined world-wide, Hill & Knowlton and Frank Public Relations drew top media coverage volume for large...

2011-01-20 11:45:00

NEW YORK, Jan. 20, 2011 /PRNewswire/ -- Ogilvy Public Relations Worldwide (Ogilvy PR), an integrated global communications firm, is pleased to welcome Alyssa Garnick and Tori Rappold to its New York headquarters in the office's consumer marketing practice. Garnick joins as Executive Vice President, head of the New York Consumer Marketing practice bringing with her fifteen years of experience in brand marketing. Prior to joining Ogilvy PR, Garnick was a Senior Vice President/ Group Manager...

2010-11-29 12:11:00

NEW YORK, Nov. 29, 2010 /PRNewswire/ -- Weber Shandwick, one of the world's leading global public relations firms, today announced that Heidi Sinclair is joining the firm as president of the Global Technology practice. Sinclair is well known as a technology strategist, corporate executive and successful entrepreneur. Based out of her native Seattle, Sinclair begins immediately, reporting to Weber Shandwick's president Andy Polansky. Most recently, Sinclair headed Heidi Sinclair & Co, a...

2010-11-09 16:03:00

MIAMI, Nov. 9, 2010 /PRNewswire/ -- Jorge Ortega, seasoned communications executive, and Eduardo del Rivero, founder and former CEO of del Rivero Messianu/DDB Advertising, have joined forces with Sergio Roitberg, founder and Chairman of Newlink Group (www.newlink-group.com), to create Newlink America (www.newlink-america.com), an innovative communications management consultancy addressing targeted communities, nationally and locally, and leveraging today's social networked marketplace....

2010-10-08 11:15:00

LAS VEGAS, Oct. 8 /PRNewswire/ -- BlogWorld & New Media Expo, taking place October 14 -16 at the Mandalay Bay Convention Center in Las Vegas, announced today that it has added keynote speakers and panelists to its all-star line-up, including Mark Burnett, Emmy-award winning producer of "Survivor" and "The Apprentice." (Logo: http://photos.prnewswire.com/prnh/20100929/LA71921LOGO) (Logo: http://www.newscom.com/cgi-bin/prnh/20100929/LA71921LOGO) Mr. Burnett will participate in a...

2010-09-30 07:35:00

WASHINGTON, Sept. 30 /PRNewswire/ -- BlogWorld & New Media Expo, the first and only industry-wide new media conference and expo, announced today that Mark Penn, CEO Worldwide of Burson-Marsteller and CEO of Penn Schoen Berland, and Karen Hughes, Worldwide Vice Chairman of Burson-Marsteller, will feature a joint keynote presentation on the state of digital communications in politics. Their presentation will take place on Friday, October 15, 2010 at 9:00AM ET at Mandalay Bay in Las...

2010-09-29 15:56:00

Firm Secures GSA Schedule Listing WASHINGTON, Sept. 29 /PRNewswire-USNewswire/ -- Gibraltar Associates, a leading public affairs agency, today announced that it has launched its government contracting practice. Establishment of the new practice area follows Gibraltar's receipt of a GSA Schedule contract for Advertising and Integrated Marketing Solutions (AIMS). Gibraltar President James Lake, a veteran of numerous government communications programs, will lead the practice area....

2010-06-17 13:39:00

AUSTIN, Texas, June 17 /PRNewswire/ -- Management and Digital consulting firm PulsePoint Group announced today the appointment of Don V. Cogman as Chairman. Cogman is the former president and chief operating officer of global communications firm Burson-Marsteller, and has been active in public policy work for many years. Cogman has served as a senior counselor with PulsePoint Group since the firm's founding. "Don is a true leader in our field, and my partners and I are thrilled to...


Word of the Day
caparison
  • A cloth or covering, more or less ornamented, laid over the saddle or furniture of a horse, especially of a sumpter-horse or horse of state.
  • Clothing, especially sumptuous clothing; equipment; outfit.
  • To cover with a caparison, as a horse.
  • To dress sumptuously; adorn with rich dress.
This word ultimately comes from the Medieval Latin 'cappa,' cloak.
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