Latest Cîroc Stories

Sean "Diddy" Combs and top shelf spirit brand toast one of the industry's most prestigious film events of the year LOS ANGELES, April 19, 2013 /PRNewswire/ -- CIROC ® Ultra Premium Vodka is the official vodka of the 2013 Tribeca Film Festival and will be featured at all events, including the much-anticipated movie release celebration for "Trust Me" directed by and starring Clark Gregg and featuring Sam Rockwell, William H. Macy, Felicity Huffman, Allison Janney and Amanda...

Combs introduces first CIROC Military brand ambassador on Anniversary of National Day of Honor LOS ANGELES, March 14, 2013 /PRNewswire/ -- Presented by: CIROC Ultra Premium Vodka and Maxim ------------------------------------------------- WHO: Sean "Diddy" Combs, Entrepreneur and CMO, CIROC Ultra Premium Vodka Christopher Minaya, CIROC Military Ambassador Ben Madden, President, Maxim CONTACT: Ben Russo //...

LOS ANGELES, Jan. 17, 2013 /PRNewswire/ -- CIROC® Ultra Premium Vodka is the official vodka of the 2013 Sundance Film Festival and will be featured at all official events, as well as at the Sundance Channel HQ. For ten days, beginning January 17th, filmmakers and industry leaders will be treated to specialty CIROC cocktails at the festival's most coveted events including the New Frontier Premiere Party, A Celebration of Music in Film and the Award Ceremonies. CIROC will...

LOS ANGELES, Dec. 12, 2012 /PRNewswire/ -- CIROC Ultra Premium Vodka announces it will continue the relationship with 2013 Grammy Nominated Rick "Rozay" Ross. The national hip hop recording artist will be featured throughout dedicated social media channels and will appear on behalf of the brand at select events promoting the importance of responsible celebration."My 2013 resolution is to have continued success for myself and those that surround me," said Ross. "Thank you CIROC for...

LOS ANGELES, Nov. 30, 2012 /PRNewswire/ -- CIROC Vodka and Esquire have named the newest member of the "Ultra Premium Cut" contest judging panel. Film and recording artist Nikki Reed will join Sean "Diddy" Combs and Esquire's Jack Essig to help select the CIROC commercial that will air on national TV on New Year's Eve. Entries will continue to be accepted through December 2nd at www.esquire.com/ciroc. The commercial with the highest number of online votes between December 6(th)...

LOS ANGELES, Sept. 18, 2012 /PRNewswire/ -- Sean "Diddy" Combs and CIROC Ultra Premium Vodka have partnered with Maxim to select the FIRST CIROC Military Brand Ambassador. This dedicated individual will work with other members of the brand's marketing team to create programming that resonates with members of our armed forces while placing an emphasis on social responsibility. All non-active military personnel of "honorable" discharge or military spouses will be encouraged to...

MIAMI, Feb. 2, 2012 /PRNewswire/ -- Building on the success of last year's campaign, Ketel One® Vodka has once again partnered with MIAMI Magazine to support Miami's philanthropic Hispanic community with the "Modern Hispanic Gentlemen" program. Four influential Hispanic males who embody the style and substance of a Ketel One modern gentleman have been identified, and Ketel One® Vodka will be making a donation to four local charities selected by each of the finalists....

LOS ANGELES, Dec. 16, 2011 /PRNewswire/ -- The countdown to 2012 just got a whole lot sexier. Sean "Diddy" Combs and CIROC Ultra Premium Vodka have partnered with Bravo to create a multilevel platform for the 2011 holiday and New Year season, "CIROC THE NEW YEAR WITH THE REAL HOUSEWIVES OF NEW YEAR'S EVE." This fully integrated marketing campaign focuses on Bravo's Real Housewives and features an Enter to Win Sweepstakes, on www.bravotv.com/newyears. 'Housewife' aficionados have the...

NEW YORK, Dec. 16, 2011 /PRNewswire/ -- CIROC Ultra Premium Vodka and Sean "Diddy" Combs roll big and hit the jackpot with a fresh new ad campaign that takes audiences on a first-person journey into a special night out in 'Sin City' to the tune of Frank Sinatra's iconic 'Luck Be a Lady.' To view the multimedia assets associated with this release, please click...

NEW YORK, Nov. 8, 2011 /PRNewswire/ -- Diageo, the world's leading, spirits, wine and beer company today announced that its CIROC Ultra Premium Vodka was recognized as 'Spirits Brand of the Year' by Market Watch magazine. The award is voted on by more than 250 Market Watch Leaders, a selection of the nation's top retail executives, for its outstanding performance and unprecedented growth during the 2010 fiscal year in which the brand grew volume by 124% and organic net sales by 128%,...