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Latest California Milk Processor Board Stories

2014-08-20 16:23:13

Goodby Silverstein & Partners and Grupo Gallegos help got milk? show parents how to fuel a better future for their children SAN CLEMENTE, Calif., Aug. 20, 2014 /PRNewswire/ -- The California Milk Processor Board (CMPB), creators of got milk? and toma leche, is launching a new advertising campaign highlighting how a person's future self is determined by the nutritional choices he or she makes today -- starting of course with milk....

2014-08-20 16:20:36

Astronaut Jose Hernandez reminds parents how today's choices last forever SAN CLEMENTE, Calif., Aug. 20, 2014 /PRNewswire/ -- Although parents don't always realize it, the advice they give and the nutritional choices they make can have a life-long effect on their children. This parental influence is the motivation behind the California Milk Processor Board (CMPB)'s new campaign launching today. The new ads by the creator of got milk? and toma leche remind parents how choosing milk...

2014-08-08 04:22:24

California Milk Advisory Board engages dairy fans with a host of fun, shareable digital experiences from new website to California cows on FarmVille SOUTH SAN FRANCISCO & MODESTO, Calif., Aug. 8, 2014 /PRNewswire/ -- California's more than 1500 dairy families are inviting consumers to take a virtual trip to the land of Milk and Sunny with a new website called "Califarmia," where the cows moo like music and there's more sunshine than you can shake a stick at. The site from the California...

2014-08-04 16:24:21

Individual students can win up to $1000 via social media SAN CLEMENTE, Calif., Aug. 4, 2014 /PRNewswire/ -- The California Milk Processor Board (CMPB), the creator of got milk?, has partnered with 15 school districts across the Golden State to present its seventh annual Breakfast Challenge to launch the new school year and remind students to fuel up with the most important meal of the day. Studies have shown that eating breakfast helps students do better in mathematics and school overall....

2014-06-04 04:22:00

Governor's Proclamation, Great American Milk Drive, New Website Launch Mark Month-Long Calendar of Activities SOUTH SAN FRANCISCO, Calif. and MODESTO, Calif., June 4, 2014 /PRNewswire/ -- June is National Dairy Month - a celebration of the diversity of dairy foods and the farmers who produce the bounty. In California, June is "Real California Milk Month" as recently proclaimed by Governor Jerry Brown in appreciation of the more than 1500 dairy families who make California the number...

2014-06-02 12:27:02

Surf Champ and Model Courtney Conlogue Teams Up with got milk? to Offer Fitness and Nutrition Tips SAN CLEMENTE, Calif., June 2, 2014 /PRNewswire/ -- Surf fitness has become all the craze at top gyms and boot camps across the nation. Surf-based moves strengthen and lengthen the core muscle groups. Fitness classes can sometimes get expensive and aren't always available everywhere. To show that you don't have to spend a lot to feel like a million bucks, the California Milk Processor Board...

2014-05-29 04:22:05

The California Milk Advisory Board, California Milk Processor Board and Dairy Council of California have joined forces to help local food banks fight hunger by supporting the Great American Milk Drive with matching funds during June Dairy Month. SOUTH SAN FRANCISCO and MODESTO, Calif., May 29, 2014 /PRNewswire/ -- June is Dairy Month in California and this year, California dairy farmers and fluid milk processors are joining together to help local communities by supporting the Great...

2014-03-03 08:28:44

SAN CLEMENTE, Calif., March 3, 2014 /PRNewswire/ -- Following widespread reports that the "got milk?" slogan has been shelved, the California Milk Processor Board (CMPB), its creator, wants to remind us all that the tag line and campaign are very much alive and thriving in California. http://photos.prnewswire.com/prnvar/20140303/LA74981-a Conceived by agency Goodby, Silverstein & Partners for the CMPB in 1993, "got milk?" became so successful it was quickly licensed and adopted...

2014-01-22 04:21:35

SOUTH SAN FRANCISCO and MODESTO, Calif., Jan. 22, 2014 /PRNewswire/ -- Every new year, resolutions come and go, especially those tied to adopting a healthier lifestyle. According to a recent report, only eight percent of people keep their resolutions each year and most are broken within the first few weeks of January.(1) While we have the best of intentions to exercise more, eat healthier, maybe even give up that daily latte or sweet treat, often times the small changes are the ones that...

2014-01-06 12:28:23

Motivate and Shape Up with Expert's Tips and Online Community SAN CLEMENTE, Calif., Jan. 6, 2014 /PRNewswire/ -- The New Year is here and after indulging in all the holiday temptations, it's time to start shedding those pounds. The best way to do it? With a diet that includes key power foods and exercise. Studies show milk can help dieters get leaner. And to get motivated, the California Milk Processor Board (CMPB), the creator of got milk?, has teamed up with fitness blogger and expert...


Word of the Day
cruet
  • A vial or small glass bottle, especially one for holding vinegar, oil, etc.; a caster for liquids.
This word is Middle English in origin, and ultimately comes from the Old French, diminutive of 'crue,' flask.
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