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Last updated on June 20, 2013 at 0:05 EDT

Latest Chal Stories

2012-08-06 06:23:38

SAN CLEMENTE, Calif., Aug. 6, 2012 /PRNewswire/ -- It's not rocket science: students need proper fuel to achieve top honors in school. Educators have been saying all along that academic success starts at the beginning of the day with a nutritious breakfast. Yet up to a third of adolescents still skip out on breakfast daily.[1] To deter this growing trend, the California Milk Processor Board (CMPB), the creator of GOT MILK?, has partnered with 14 school districts across the...

2012-02-02 12:30:00

WASHINGTON, Feb. 2, 2012 /PRNewswire/ -- As the New England Patriots and New York Giants gear up for this weekend's Super Bowl, NFL stars Wes Welker and Hakeem Nicks are battling off the field for a Milk Mustache championship. The duo understands the biggest game of their lives deserves the best breakfast, so they start every day with milk to help fuel and nourish their bodies, whether it's Super Bowl time or anytime. The Giants and Patriots wide receivers will be featured in...

2009-10-23 19:08:00

WASHINGTON, Oct. 23 /PRNewswire-USNewswire/ -- The International Dairy Foods Association applauded Agriculture Secretary Tom Vilsack and the Obama Administration for highlighting the importance of offering more low fat milk and dairy products in schools. This was prominently featured in his commitment to improve the quality of school meals, one of the top priorities that the Secretary announced today as he outlined the Obama Administration's agenda for Child Nutrition Act reauthorization....

2009-09-27 21:45:00

LOS ANGELES, Sept. 27 /PRNewswire/ -- Champion dancers Mark Ballas and Maksim Chmerkovskiy hopped from the ballroom to the barnyard today to compete in the first annual Choco Milk Milking Challenge and send an udderly important message: children should drink milk. (Photo: http://www.newscom.com/cgi-bin/prnh/20090927/CG82599-a) (Photo: http://www.newscom.com/cgi-bin/prnh/20090927/CG82599-b) The dancers found themselves in an unfamiliar venue paired with unlikely partners. The place: the...

2009-08-10 12:15:00

Nestle(R) Pure Life(R) Announces Search for Family of the Year -- Winning Family Receives Trip to Hawaii for One-On-One Training Session with Celebrity Fitness Expert GREENWICH, Conn., Aug. 10 /PRNewswire/ -- Think your family has what it takes to be crowned "Family of the Year?" As part of its Pure Life / Best Life Challenge encouraging families across America to learn new healthy habits, Nestle(R) Pure Life(R) bottled water, the number one bottled water brand in the U.S.(1) has announced...

2009-05-11 08:47:00

AYER, Mass., May 11 /PRNewswire/ -- Never again will cream pie be off limits to the 50 million Americans with lactose intolerance, thanks to Nasoya(R) Silken Creations, the first-ever non-dairy dessert starter. "Silken Creations has all the sweet, creamy taste and texture of traditional pie-making ingredients like milk, cream and butter, but without any of the lactose. It's completely lactose free," said Maribeth Abrams, chef, nutrition educator and cookbook author. "So if you're lactose...

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2005-06-01 14:54:17

ITHACA, N.Y. -- Got milk? Many people couldn't care less because they can't digest it. A new Cornell University study finds that it is primarily people whose ancestors came from places where dairy herds could be raised safely and economically, such as in Europe, who have developed the ability to digest milk. On the other hand, most adults whose ancestors lived in very hot or very cold climates that couldn't support dairy herding or in places where deadly diseases of cattle were present before...