Latest Cheerios Stories

2014-08-25 12:24:28

Music superstar helps bee-loved Honey Nut Cheerios character Buzz encourage people to connect through dance and celebrate happy and healthy moments MINNEAPOLIS, Aug. 25, 2014 /PRNewswire/ -- Eight-time Grammy Award-winning megastar Usher and Buzz the Bee, the iconic Honey Nut Cheerios((TM)) character, are using dance to spread the word that being healthy can be fun and delicious. Starting today, the two new friends are asking people to celebrate and share healthy and happy moments, like...

2014-03-08 20:20:30

Dillon visits Nellis Air Force Base before competing in the No. 3 Cheerios Chevrolet SS at Las Vegas Motor Speedway LAS VEGAS, March 8, 2014 /PRNewswire/ -- General Mills Inc. (NYSE: GIS) announced today a product donation made by Cheerios Racing and NASCAR Sprint Cup Series (NSCS) driver Austin Dillon at the Nellis Air Force Base in Las Vegas. Dillon, driver of the No. 3 Cheerios Chevrolet SS for Richard Childress Racing, will be on hand to assist with the 15-pallet delivery of...

2014-03-04 08:28:41

Four exclusive DC Comics featuring Justice League Super Heroes are now available in specially marked boxes of Big G cereals MINNEAPOLIS, March 4, 2013 /PRNewswire/ -- Back by popular demand, select General Mills Big G cereals now include four collectible comic books featuring the iconic DC Comics' Justice League characters, on shelves now through April 2014. Four specialty issues created exclusively for General Mills, in partnership with DC Entertainment (DCE) and Warner Bros....

2014-01-29 08:24:34

Ad, The Family Breakfast Project and 1 Million Free Boxes Celebrates Togetherness MINNEAPOLIS, Jan. 29, 2014 /PRNewswire/ -- For the first time in its 73-year history, Cheerios(®) will appear in an ad during the big game, celebrating those special moments that can occur at the breakfast table with family. (Photo: http://photos.prnewswire.com/prnh/20140129/NY54655 ) The iconic cereal, which has always stood for precious moments with family -- from a toddler's first finger food...

Non-GMO Cheerios
2014-01-03 12:45:45

Brett Smith for redOrbit.com - Your Universe Online Despite a significant lack of evidence showing they are harmful, genetically modified organisms (GMO) in the food production industry have drawn the ire of skeptical consumers. In a tacit acknowledgment of this movement, General Mills has announced that it will begin selling non-GMO Cheerios in the coming weeks. The cereal will now be labeled as "Not Made With Genetically Modified Ingredients" – an uncertified claim. The packaging...

Word of the Day
  • A beast of burden; also, a beast in general.
'Jument' ultimately comes from the Latin 'jugum,' yoke.