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Latest Communication design Stories

2014-09-16 12:25:01

-- Wave of Political Spending to Hit Spot TV, Spot Radio and Internet in October-- CHICAGO, Sept. 16, 2014 /PRNewswire/ -- Programmatic buying is dominating political ad spending this year as 85% of agencies plan to use programmatic for their media buying efforts. That is a key finding of a recent STRATA political survey of leading advertising agencies representing approximately 75% of total political advertising billings. Consumers in battleground states should prepare to see a...

2014-09-16 08:28:14

JERSEY CITY, N.J., Sept. 16, 2014 /PRNewswire/ -- Kitara Media (OTCBB: KITM), a leading digital media and technology company providing video solutions to advertisers, digital marketers and publishers, today announced that it will be a featured presenter at the 5(th) annual Craig-Hallum Alpha Select Conference to be held on Thursday, September 18, 2014 in New York City at the Convene Conference Center. The presentation by Bob Regular, CEO of Kitara Media, is scheduled to begin at...

2014-09-16 08:27:57

Half-Day Event Hosted by OneSpot to Offer Perspectives from Top Marketing Executives at Coca-Cola, Edelman, GE, Intel, Johnson & Johnson, Kimberly-Clark, MasterCard, ZenithOptimedia and Many More AUSTIN, Texas, Sept. 16, 2014 /PRNewswire/ -- OneSpot, the content advertising company that combines content marketing with the power, data intelligence, and scale of online advertising, today announced Unify, the first conference focused exclusively on connecting content, audience and business...

2014-09-15 16:27:18

NEW YORK, Sept. 15, 2014 /PRNewswire/ -- Bayard Advertising Agency, Inc., a full-service digital brand agency, today announced the promotion of Matthew Gilbert to Chief Creative Officer. Matthew joined Bayard in 2004 as the agency's National Creative Director and is a leading figure in brand and creative strategy. Matthew created and leads the agency's branding and web design group, overseeing its brand, advertising, 360 design and guerrilla marketing practices. "We are thrilled to...

2014-09-12 12:23:04

WASHINGTON, Sept. 12, 2014 /PRNewswire/ -- Targeted Victory, a leader in digital strategy for campaigns and causes on the Right, today announced a new partnership with Alliant Online Audiences(TM) (AOA). Through this partnership, Targeted Victory will add a variety of AOA audiences to its Audience Exchange data marketplace, making them immediately available to full-service Targeted Victory clients and self-service Targeted Engagement users. Alliant is a major data provider that...

2014-09-12 00:20:31

LONDON, September 12, 2014 /PRNewswire/ -- - Coca-Cola named smartest brand in the world by Warc - Unilever named number one advertiser in the world - New annual rankings reflect performance in effectiveness and strategy competitions A new ranking of the world's smartest brands and advertisers has been topped by Coca-Cola and Unilever respectively. Warc, the global marketing intelligence service, has today revealed the top...

2014-09-11 12:25:40

Set Top Box Data Enhances Precision of Desktop Campaigns IRVINE, Calif., Sept. 11, 2014 /PRNewswire/ -- Specific Media today announced that its TV Audience Segments (TVAS) targeting solution features data from leading media research firm Kantar Media, allowing advertisers to strengthen their audience targeting strategies with additional behavioral insights. Together, TVAS and Kantar Media data enable advertisers to target online audiences based on offline viewing habits through...

2014-09-11 12:24:42

CHICAGO, Sept. 11, 2014 /PRNewswire-USNewswire/ -- This article shows how marketers can capitalize on their brand's standing in the marketplace through strategic logo placement on packaging. http://photos.prnewswire.com/prnvar/20111102/DC96044LOGO Companies often place their brand logo high on their packaging as a means to increase brand visibility. However, the results of the current research suggest that this strategy may not be effective for all brands, especially when it comes...

2014-09-10 23:08:40

Transparent display-advertising company, Yieldr, builds platform to provide advertisers with the tool they need to bring programmatic advertising in house. Amsterdam, The Netherlands (PRWEB) September 10, 2014 In order to guide advertisers toward in-house programmatic advertising, Yieldr, the transparent display-advertising company, has launched Yieldr Enterprise in conjunction with Yieldr Academy. Yieldr Enterprise, the platform built for in-house programmatic, will provide advertisers...

2014-09-10 08:26:04

Digity to implement Clip Radio-powered Interactive mobile apps to better engage listeners and provide tangible metrics for advertisers BOULDER, Colo., Sept. 10, 2014 /PRNewswire/ -- Today, Clip Interactive announced a deal with Digity Companies, LLC to develop interactive mobile radio applications for 68 radio stations in 16 markets, beginning with San Jose, CA. Clip Radio-powered apps will go live in San Jose in October, while the remainder of the apps will roll out in early 2015....


Word of the Day
vermicular
  • Like a worm in form or movement; vermiform; tortuous or sinuous; also, writhing or wriggling.
  • Like the track or trace of a worm; appearing as if worm-eaten; vermiculate.
  • Marked with fine, close-set, wavy or tortuous lines of color; vermiculated.
  • A form of rusticated masonry which is so wrought as to appear thickly indented with worm-tracks.
This word ultimately comes from the Latin 'vermis,' worm.
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