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2014-06-25 08:30:12

DUBLIN, June 25, 2014 /PRNewswire/ -- Endo International plc (NASDAQ: ENDP) (TSX: ENL) ("Endo") today announced that Endo Finance LLC and Endo Finco Inc., its wholly-owned subsidiaries, intend to offer senior notes, subject to market and customary conditions. The notes will be unsecured, unsubordinated obligations of Endo Finance LLC and Endo Finco Inc. and will be guaranteed by Endo Limited, a wholly-owned subsidiary of Endo, and certain of Endo Limited's direct and indirect...

2014-06-25 08:26:21

New Agency Services to Include Facebook and Twitter Advertising Campaigns, Mobile Apps and Analytics MINNEAPOLIS, June 25, 2014 /PRNewswire/ -- Business Impact Group (BIG), the nationally recognized leader in business branding and employee engagement, has acquired an interest in digital agency Opnia. This new partnership will add social advertising, mobile app design and development as well as analytics capabilities to BIG's deep portfolio of client offerings and will bring seasoned,...

2014-06-24 23:13:41

Larry Thomas, Online Video Public Relations and Marketing Veteran, to Lead Firstline Digital Atlanta, GA (PRWEB) June 24, 2014 Firstline Creative and Media, an award-winning, full-service video public relations and marketing firm, announced today that they have hired Larry Thomas to lead and continue building the Firstline Digital division. Firstline has quietly developed and refined digital video production and distribution services over the past several years to complement the...

2014-06-24 23:09:16

The explosion of populist new media and conventional entertainment, as well as advertising, has raised the stakes for agencies and production companies. They need to vet their citizen talent before putting on the air and otherwise embarrassing themselves, their affiliated networks, and clients. El Segundo, CA (PRWEB) June 24, 2014 As a Los Angeles-based background screening service, Corra Group has used its proximity to the entertainment and media companies to offer background checks...

2014-06-24 23:09:11

Paul Chen, ex-gaming executive, joins Ifeelgoods to scale the use of the Enterprise Promotion and Loyalty Manager (EPLM), providing content partners with a seamless solution to manage B2B opportunities. Palo Alto, California (PRWEB) June 24, 2014 Ifeelgoods, the leader in frictionless distribution of branded rewards, announced today that Paul Chen has joined the company as VP of Reward Partners, heading the EPLM product line. In this role, Paul will work with major brands to enable a...

2014-06-24 23:07:54

Gubagoo study also finds: gradually ramping up value of published offers on dealer websites saves $18,000+ a month. West Palm Beach, FL (PRWEB) June 24, 2014 With dealerships making record investments in driving traffic to their sites, the website engagement leader, Gubagoo, today released new research on what kind of ad formats and published offers convert at the highest rates (and most cost-efficiently) at dealer sites. An analysis* of 1,000 dealerships found that much smaller ad tools...

2014-06-24 23:07:53

New poll by CRN International reveals high interest in exploring other radio tactics. New Haven, CT (PRWEB) June 24, 2014 Many marketing professionals indicate they are “fed up” with the quality of results from traditional radio spot advertisements and believe “there must be a better way” to achieve marketing objectives using radio. Sixty-two percent of consumer brand marketers and advertising agency decision-makers agreed with that sentiment in a random poll conducted by radio...

2014-06-24 16:22:23

WAKE FOREST, N.C., June 24, 2014 /PRNewswire/ -- PowerSecure International, Inc. (NYSE: POWR) today announced that it intends to vigorously defend against the claims made in securities class action lawsuits filed last month against the company and two of its officers. PowerSecure has reviewed the complaints and views the allegations as meritless. Barry Kaplan of Wilson Sonsini Goodrich & Rosati will serve as lead defense counsel for PowerSecure and its officers. Michael Smith of...

2014-06-24 12:25:25

Combined platforms to reach more than 700 million consumers globally SAN MATEO, Calif., June 24, 2014 /PRNewswire/ -- Opera today announced that it has acquired AdColony, a leading mobile video advertising platform, to deliver best-in-class mobile video advertising to publishers and advertisers with a combined reach of more than 700 million global consumers. http://photos.prnewswire.com/prnvar/20140624/121013 "Opera is growing rapidly and we are constantly looking for opportunities...

2014-06-24 12:24:49

Local TV News Compares Favorably as Marketing Vehicle to Other Platforms, Respondents Say NEW YORK, June 24, 2014 /PRNewswire/ -- A new study conducted by GfK for Hearst Television finds that viewers have a high level of engagement and trust with local television news and this favorable environment plays a role in prompting viewers to research and purchase products advertised during newscasts. Eighty-five percent of all respondents agreed with the statement "Local TV News helps me feel...


Word of the Day
call-note
  • The call or cry of a bird or other animal to its mate or its young.
'Call-note' is newer than 'bird-call,' which originally referred to 'an instrument for imitating the note of birds' but now also refers to 'the song or cry of a bird.'
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