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Latest comScore Stories

2013-11-05 12:27:24

New Offering Gives Publishers and Ad Networks Metrics on Viewability and Audience Demographics to Evaluate Performance of Advertising Inventory Within Sites RESTON, Va., Nov. 5, 2013 /PRNewswire/ -- comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the U.S. launch of validated Media Essentials (vME), a measurement platform for media sellers designed to increase inventory sell-through and advertising revenue. This new tool, which provides a granular...

2013-11-04 16:26:58

RESTON, Va., Nov. 4, 2013 /PRNewswire/ -- comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced that Gian Fulgoni, comScore's Executive Chairman and Co-Founder, will present at the 2013 RBC Capital Markets Technology, Internet, Media and Telecommunications Conference in New York, NY on Tuesday, November 12, 2013 at 2:05 p.m. ET. (Logo: http://photos.prnewswire.com/prnh/20080115/COMSCORELOGO) The presentations will be available via live...

2013-10-29 16:22:56

eyeReturn Selects comScore vCE® to Further Strengthen Reporting Validation Offering TORONTO, Oct. 29, 2013 /PRNewswire/ -- eyeReturn Marketing (ER), a leading online ad serving technology company, announced today the integration of comScore validated Campaign Essentials(TM) (vCE®) into eyeReports, eyeReturn's full-suite reporting product. comScore vCE® is a holistic ad and audience delivery validation solution that offers global campaign performance measurement for display and...

2013-10-22 16:23:31

Over 300% Growth in Uniques Offering a Whole New Level of Reach to Advertisers MONTREAL, Oct. 22, 2013 /PRNewswire/ - SourceKnowledge, the leading video advertising private exchange in Canada, has seen its rank dramatically increase in delivering online video advertising by comScore, the global leader in digital measurement and analytics. Since the previous comScore ranking in December 2012, unique visitors on the SourceKnowledge exchange have grown by 347% to 9.8 million...

2013-10-21 16:27:03

New School Year Boosts Traffic at Education and Retail Sites RESTON, Va., Oct. 21, 2013 /PRNewswire/ -- comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly ranking of U.S. web activity at the top online properties for September 2013 based on data from the comScore Media Metrix service. Schools were officially back in session in September, causing traffic to jump at Education and Retail sites. Major news developments around the...

2013-10-21 12:24:56

Shopping is Down, but Consumers are Largely Remaining Loyal to their Current Insurers RESTON, Va., Oct. 21, 2013 /PRNewswire/ -- comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its 2013 Online Auto Insurance Shopping Report, which provides a detailed analysis of overall industry trends in 2012 and the attitudes and intentions of consumers shopping for auto insurance online. In addition, the study reports on the volume of online quote requests...

2013-10-10 16:29:17

RESTON, Va., Oct. 10, 2013 /PRNewswire/ -- comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced it will report its third quarter 2013 financial results before U.S. financial markets open on Tuesday, October 29, 2013. In conjunction with this announcement, management will host a conference call and webcast on Tuesday, October 29, 2013 at 8:30 a.m. (ET) to discuss the Company's financial results. (Logo:...

Apple iOS Grabs Marketshare From Android BlackBerry
2013-10-07 08:57:56

Michael Harper for redOrbit.com - Your Universe Online The latest comScore report shows that marketshare of mobile platforms Android and BlackBerry have fallen, and Apple has snatched up what they've left behind. The results, which look at the previous three month period in the United States, call into question previous reports which claimed Apple’s iOS was losing favor in the smartphone wars. Apple also maintains their lead as the number one device manufacturer, building 40 percent...

2013-10-03 12:23:08

New Insights about the Customer's Multi-Platform Path to Purchase will Help Retailers and Marketers Understand How to Optimize the Customer Experience and Drive Sales RESTON, Va., Oct. 3, 2013 /PRNewswire/ -- comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Kevin Levitt, Senior Vice President of comScore Financial Services, will present at Money2020 in Las Vegas, NV on Monday, October 7, 2013 at 9:05 a.m. ET. The presentation, "The...

2013-10-01 08:27:06

Issues Cease and Desist, Subpoenas to Successors Travora Networks and MediaShift Regarding Recent Asset Purchase and Continued Infringement NEW YORK, Oct. 1, 2013 /PRNewswire/ -- Travel Spike, LLC (www.travelspike.com), the largest travel media platform in comScore and the first company to start a vertical advertising network for the travel industry, today announced it is stepping up its efforts in its legal battle against Travora Media, Inc. In January 2013, Travel Spike brought...