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Latest Contextual advertising Stories

2014-05-22 12:25:24

MOUNTAIN VIEW, Calif., May 22, 2014 /PRNewswire/ -- Luminate, the pioneer of in-image advertising, today unveiled its next generation in-image ad platform, including unprecedented capability to understand both content and context of an image and optimize appropriate native advertising. Combining text analysis, computer vision, machine learning and crowdsourced human analysis, Luminate's advanced platform not only places the most relevant and appropriate ad, it ensures all inappropriate and...

2014-05-06 08:44:51

Kontera's Content Intelligence and Content Discovery enables customers to know what people are reading, watching and sharing, and to discover the ideal content to share or produce. SAN FRANCISCO, May 6, 2014 /PRNewswire/ -- Kontera, a big data marketing technology provider, today announced that it has been selected as a launch partner application for Radian6 Buddy Media Social Studio, the collaborative social content marketing, engagement, publishing and analytics solution from the...

2014-04-15 23:04:46

Enables advertisers to deliver more personalized and targeted offers based on customer location in store. San Francisco, CA (PRWEB) April 15, 2014 ShopSavvy, the world’s largest mobile shopping platform, today announced that its AdOns advertising network has been enhanced to support iBeacon integration. The upgrade allows ShopSavvy AdOns partners to run more targeted in-store contextual ads. Apple’s iBeacon technology uses Bluetooth and location-based services to ping nearby smart...

2014-01-16 23:04:17

Short eBook is the “how-to” guide for marketers to navigate the complex and evolving world of sponsored content Beltsville, MD (PRWEB) January 16, 2014 Vocus, Inc.(NASDAQ: VOCS), a leading provider of cloud-based marketing and public relations software, today released the “The Comprehensive Guide to Native Advertising.” Within the eBook, marketers will learn the types of native advertising and when to use them, methods to build and test a native advertising program, how to...

2014-01-07 12:23:51

CHICAGO, January 7, 2014 /PRNewswire/ -- Affinity.com, world's leading contextual ad network and leading digital ad network, Networkplay announces an exclusive multi-year partnership to provide contextually targeted in-banner video ad offerings to advertisers. (Logo: http://photos.prnewswire.com/prnh/20140107/662910 ) This announcement comes at a time when online video consumption globally has witnessed significant growth and penetration. According to a recent...

2013-09-21 23:03:41

10 top display advertising agencies have been proclaimed by topppcs.com for September 2013. (PRWEB) September 21, 2013 The independent authority on paid search marketing, topppcs.com, has announced the best display advertising companies in the paid search marketing industry for the month of September 2013. Various companies are put through a methodical examination of their solutions to ensure only the absolute best display advertising companies are highlighted each month. The rankings are...

2013-06-02 23:16:33

Busca Corp.´s popular online property Metatube.com is now featuring contextually targeted ads in a move that is designed to increase advertiser ROI and enhance user experience. La Jolla, CA (PRWEB) June 01, 2013 Busca Corp. a leading digital entertainment network headquartered in La Jolla, California, with offices in Tijuana, Mexico City, Silicon Valley and Santiago, Chile, announced today that its popular online property Metatube.com is now featuring contextually targeted ads in a...


Word of the Day
mallemaroking
  • Nautical, the visiting and carousing of sailors in the Greenland ships.
This word is apparently from a confusion of two similar Dutch words: 'mallemerok,' a foolish woman, and 'mallemok,' a name for some persons among the crew of a whaling vessel.