Latest Coors Brewing Company Stories
Storied Brand Highlights Bars for their Heritage, History and Values DENVER, May 16, 2013 /PRNewswire/ -- While some bars follow fads, there are certain establishments that are more timeless. Places where straight-shooting bartenders give beer drinkers a Banquet and a smile after a long day's work. Today, Coors Banquet announced it is recognizing two select bars from across the country the brand believes are the Best Banquet Bars in America. This year, Lottie's Pub in Chicago and...
Four Friends Have Been Selected for the Best Summer Job They'll Never Get Paid For CHICAGO, May 13, 2013 /PRNewswire/ -- After a nationwide search that began in March, Miller Lite announced today the winners of the Miller Time Internship, a two week "internship" that explores the best jobs Miller Lite has to offer. (Logo: http://photos.prnewswire.com/prnh/20121112/CG11151LOGO) Hailing from Angola, Ind., the winners are long-time friends John McLaughlin, Matt Kopina, Mason Zimmer...
Coors Light Teams Up with Latin Powerhouse Duo Wisin & Yandel CHICAGO, May 8, 2013 /PRNewswire/ -- Coors Light has partnered with award winning urban Latin music superstars Wisin & Yandel. The duo holds 21 Platinum Album Awards and eight Gold Album Awards across the United States and Latin America. The World's Most Refreshing Beer will refresh legal-drinking-age consumers while Wisin & Yandel turn up the heat with the summer program, "Coors Light Refreshes Your Summer."...
Acquisition significantly expands CoorsTek reach into the oilfield pump market GOLDEN, Colo., April 2, 2013 /PRNewswire/ -- CoorsTek, Inc., the world's largest technical ceramics manufacturer supplying critical components to high-technology markets, today officially announced the acquisition of Oklahoma-based Tulsa Machine Works & Manufacturing (TMW), a quick-turn crankshaft and industrial cranks manufacturer. Established in 1950, TMW focuses on the needs of oil & gas...
Multi-Tiered Sponsorship Contract Includes Specialized Point of Sale Merchandise, Prominent Brand Exposure at Bowling Events and On-Site Signage in Bowling Centers Nationwide ARLINGTON, Texas, March 28, 2013 /PRNewswire/ -- Strike Ten Entertainment (STE), the bowling industry's marketing and sponsorship division, announced today that it has struck up a partnership with Miller High Life, a cornerstone of the MillerCoors portfolio, to become the "Official Beer of Bowling." Strike Ten...
241,640 Jobs in California linked to strong beer industry WASHINGTON, March 25, 2013 /PRNewswire/ -- A new economic impact study shows America's beer industry, made up of brewers, beer importers, beer distributors, brewer suppliers and retailers, contributes $34.2 billion annually to California's economy and is linked to 241,640 local jobs. Jointly commissioned by the National Beer Wholesalers Association (NBWA) and the Beer Institute, the study shows that the industry generates...
L2 Measures Digital Aptitude of 50 Beer Brands New York, NY (PRWEB) March 08, 2013 Heineken earned the No. 1 ranking in L2’s inaugural Digital IQ Index®: Beer study, released today. With best-in-vertical social media engagement, strong investments in mobile, and successful digital outreach with its Skyfall partnership featuring Daniel Craig, Heineken sets the industry standard for digital excellence. This inaugural report, authored by Scott Galloway, NYU Stern Clinical Professor of...
Brewers Grounds Crew to Makeover One Lucky Winner's Yard MILWAUKEE, March 6, 2013 /PRNewswire/ -- For the second season, Miller High Life and the Milwaukee Brewers are celebrating the return of America's favorite pastime by offering one Brew Crew fan a ballpark-style makeover for their lawn, courtesy of the Official Miller Park Grounds Crew. With pinstriped grass, perfectly trimmed hedges and an official Milwaukee Brewers logo prominently displayed front and center, all of the...
Returning Cup Champion Celebrates Fans with Consumer-Generated Mosaic Paint Scheme CHICAGO, Feb. 22, 2013 /PRNewswire/ -- Brad Keselowski returns to the track this weekend to defend his NASCAR Sprint Cup championship. To honor the fans who supported Keselowski, Miller Lite is teaming up with Fan Mosaics to offer a unique opportunity to be a part of his title defense, by actually appearing on the Miller Lite Blue Deuce's special mosaic paint scheme. (Logo:...
CHICAGO, Feb. 21, 2013 /PRNewswire/ -- MillerCoors and the Confederation of North, Central America and the Caribbean Association Football (CONCACAF) today announced a multi-year agreement that strengthens the long-standing partnership between Miller Lite and CONCACAF. (Logo: http://photos.prnewswire.com/prnh/20121112/CG11151LOGO) Miller Lite will be the global exclusive beer sponsor of the 2013 Gold Cup(TM), CONCACAF's premier national team tournament; Miller Lite has...
