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Latest Coors Light Stories

2009-12-23 13:09:00

CHICAGO, Dec. 23 /PRNewswire/ -- The spectator's journey to Super Bowl XLIV could rival the excitement of a team bound for South Florida in February. From December 26 through Super Bowl Sunday, Coors Light, the official beer sponsor of the Super Bowl, is presenting fans with a refreshing experience -- 44 straight days of prizes on the road to Super Bowl XLIV. The Coors Light "Countdown to XLIV" promotion allows legal-drinking-age consumers across the country the opportunity to win a...

2009-11-11 08:00:00

CHICAGO, Nov. 11 /PRNewswire/ -- Coors Light and Daddy Yankee are teaming up to promote the artist's release of a new single, "Grito Mundial," as a prelude to the launch of his new album, "Daddy Yankee Mundial," slated to be on the market in early 2010. Coors Light En Exclusiva (In Exclusive) is a series of VIP events taking place in six cities across the country where legal-drinking-age fans will have the opportunity to meet and greet the Latin superstar. The first release event will...

2009-01-29 19:03:00

Coors Light, Official Beer Sponsor of Super Bowl XLIII, Unveils Top 10 Games as Voted by Hall of Fame Panel TAMPA, Fla., Jan. 29 /PRNewswire/ -- In a poll conducted on behalf of Coors Light by the Pro Football Hall of Fame, a panel of the game's greatest players chose the 1967 "Ice Bowl" between the Green Bay Packers and Dallas Cowboys as the most memorable cold-weather playoff game of all-time. (Logo: http://www.newscom.com/cgi-bin/prnh/20090106/LATU091LOGO) Coors Light, the official...

2009-01-06 14:46:00

Coors Light, Official Beer Sponsor of Super Bowl XLIII, Also Brings Iconic Coach Press Conference Spots to Life at NFL Experience; Unveils Coldest, Most Memorable Playoff Games with Pro Football Hall of Fame MILWAUKEE and GOLDEN, Colo., Jan. 6 /PRNewswire/ -- Cold and refreshing will be the name of the game as Coors Light brings its official beer sponsorship to life at Super Bowl XLIII. Culminating in a January 30 party in Orlando headlined by Grammy Award-winning artist Nelly and the St....


Word of the Day
cock-a-hoop
  • Exultant; jubilant; triumphant; on the high horse.
  • Tipsy; slightly intoxicated.
This word may come from the phrase 'to set cock on hoop,' or 'to drink festively.' Its origin otherwise is unclear. A theory, according to the Word Detective, is that it's a 'transliteration of the French phrase 'coq a huppe,' meaning a rooster displaying its crest ('huppe') in a pose of proud defiance.' Therefore, 'cock-a-hoop' would 'liken a drunken man to a boastful and aggressive rooster.'
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