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Last updated on April 19, 2014 at 18:42 EDT

Latest Cross-media marketing Stories

2013-06-10 23:18:55

Kaspar Roos, Associate Director of InfoTrends´ Production Workflow & Customized Communication Service, will be presenting at the 2013 DirectSmile Distributor Meeting, which starts on August 28 at the DirectSmile Headquarter in Berlin, Germany. Weymouth, MA (PRWEB) June 10, 2013 Kaspar Roos, Associate Director of InfoTrends´ Production Workflow & Customized Communication Service, will be presenting at the 2013 DirectSmile Distributor Meeting, which starts on August 28 at...

2012-06-15 06:24:43

SAN ANTONIO, June 15, 2012 /PRNewswire/ -- As the fastest growing university in Texas with more than 90,000 alumni and less than five percent renewing membership annually, the University of Texas at San Antonio (UTSA) decided to try a new approach with a cross-media campaign designed by the e.f. group. The campaign includes highly personalized direct mail, email and promotional offers to build retention. "Our retention rate started at less than 5 percent and the e.f. group's...

2012-06-06 06:24:56

NEW YORK, June 6, 2012 /PRNewswire-iReach/ -- Easypurl, the industry leading provider of integrated marketing software that includes PURLs, Personalized QR Codes and Dynamic Landing Pages is excited to launch the latest version of its 1:1 marketing platform - Easypurl 7. (Logo: http://photos.prnewswire.com/prnh/20120606/CG19729) Easypurl 7 is the company's most powerful integrated marketing software suite yet. It leverages over four years of research and development by Easypurl Labs and...

2012-01-23 13:15:00

SAN DIEGO, Jan. 23, 2012 /PRNewswire/ -- Online Marketing Manager Eric Hill from Zodiac Pool Systems, Inc. will be speaking at AppForumDirect on January 24th from 1:00 to 2:00 pm in Las Vegas. The event will cover best practices in cross media marketing including personalized direct mail, marketing workflow automation, QR codes, personalized video, augmented reality, and social media, in order to increase marketing return on investment. (Logo:...

2010-01-21 07:00:00

SCOTTSDALE, Ariz., Jan. 21 /PRNewswire/ -- Fabiano Communications (FabCom) has launched a new interactive website which provides industry-leading breakthroughs in website interaction, navigation and one to one intelligence. "We have created hundreds of websites since we originally launched our own, and fortunately, due to smart innovative use of technologies available at the time, we were able to continue to grow as a top ten agency in Phoenix with a ten-year-old site. We were in the...

2009-06-09 02:01:00

DENVER, June 9 /PRNewswire/ -- Faction Media, a full-service digitally led marketing agency based in Denver, has been recognized by the marketing community at the XMPie Users Conference in Las Vegas. Faction's work for tw telecom was the winner of the 2009 Best of the Best Award -- the integrated, cross-media campaign was hailed for its creativity and unique approach in leveraging emerging technologies and driving campaign results. "We wanted to do something that had never been done...

2009-04-22 09:24:00

Customized, Personalized and Optimized Agency-Strength Landing Pages, Microsites and Cross-media Campaigns Have Become Even Easier and More Powerful with OnDialog's Version 2 Platform HERNDON, Va., April 22 /PRNewswire/ -- OnDialog, Inc., a leading provider of dialog-driven, automated solutions for online marketing, announced the release of their Version 2 Platform at the Ad:Tech Conference in San Francisco today. OnDialog's Version 2 Platform is a feature-rich online marketing platform...

2009-02-10 09:00:00

30 percent response rates, more than three times the industry average SAN ANTONIO, Feb. 10/PRNewswire/ -- The E.F. Group is the only marketing company in Texas that specializes in a variety of cross-media marketing services from direct mail to sophisticated electronic marketing solutions, including e-mail blasts, text messaging, personalized response URLs, etc., then consolidates, compares and tracks results through a sophisticated back-end user interface. The new company is a subsidiary of...

2008-10-23 12:00:08

XMPie(R), Inc., the leading provider of software for dynamic publishing, today announced the availability of a detailed white paper that will help guide organizations in the effective implementation of cross-media business communications. Marketers, and the various service providers that support them, are looking for ways to break through the clutter of today's frenetic communications landscape and to increase the effectiveness of their business communications. Deploying cross-media campaigns...